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Mar 2023
12m 9s

The Real Captain Birdseye

The Retrospectors
About this episode
Birdseye Frosted Foods launched its first range of flash-frozen foods at a ‘test kitchen’ in Springfield, Massachusetts on 6th March, 1930 - and at the helm was Clarence ‘Bob’ Birdseye, an American entrepreneur of great ambition and insight. Like Captain Birdseye, the bearded, fictional mascot of the brand dreamt up for the British market, Bob had scoured th ... Show More
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