To say that the advertising world is competitive, would be like saying that water is wet. People fight tooth and nail to land big clients.
For every account that is won, another is lost. And missing the mark on a pitch you’ve poured your soul into can be heartbreaking.
But advertising is also thrilling.
You're given a unique problem and it's up to you and yo ... Show More
Jun 3
How to Become the Authority in Your Space w/ Matthew Byrd | Ep 436
Most experts are invisible. They've put in the work, they know their field cold, and nobody has heard of them. Matthew Byrd built his authority from an entry-level position in land surveying to founding a global industry conference, and the path wasn't a big platform or viral mom ... Show More
31m 8s
Jun 2019
Running Your Business Like a Team Sport with Mark Cranney
“There’s an offense, a defense, there's a special team and there’s an attention to detail. I really applied that when I decided to go into sales right after school. I was going to be a pro. If I’m going to do it, I’m going to do it right.” Mark Cranney expects whatever business h ... Show More
47m 38s
Feb 2021
From GooglePleaseHire.Me to Billion-Dollar Start-Up, and the Marketing Strategies that Paved the Way for Rippling CMO, Matt Epstein
<p><a href="https://www.linkedin.com/in/msepstein/">Matt Epstein</a> was three years removed from his days at UCF when he decided he’d finally had enough of the job-hunting process. Endlessly sending out resumes without as much as a response had worn him down and he had to take a ... Show More
39m 45s
Jun 2023
The basics of marketing are available to us all - how to build a basic marketing strategy for small businesses, Joe Glover
If Aliens landed on planet earth and walked into a marketing conference, they would be forgiven for thinking that the only companies who engaged in marketing activity was Apple, Patagonia, Nike, and the overlord of our profession was Ryan Reynolds. Now - I’m not saying the world ... Show More
10m 18s