How can brands best utilize today’s technology to make the biggest possible impact on consumers? Our guest today is Stephan Pretorius, CTO at WPP, the world’s largest marketing services organization. Poised at the forefront of advertising innovation, Stephan discusses how marketers can effectively target consumers without impinging on their privacy, and shar ... Show More
Mar 5
How the Office of the CFO Is Becoming AI-Powered
Compliance and regulatory reporting used to mean endless spreadsheets, fragmented data sources, and teams drowning in manual work. Today, AI is transforming how the world's largest companies manage financial reporting, sustainability disclosures, and audit workflows—not by replac ... Show More
49m 20s
Feb 5
The Next Internet Is Coming… And It’s Smarter Than Ever
Most people assume the internet is stable, durable, and ready for whatever comes next. The truth is a bit more complicated. Modern networks were never designed for today’s scale, and for the first time we are seeing technology that can make them smarter, simpler, and far more rel ... Show More
59m 39s
Feb 2022
A World Optimized by “Wants” Not “Likes” with Nathan Phillips, Co-founder and Director of Concept Design at Technology, Humans and Taste
<p>One of the biggest buzz words today is web 3.0. How is this interaction with consumers anywhere and everywhere going to change the way we do things? Every marketer is wondering where it’s going, and today I’ve found someone who is on the forefront of these marketing campaigns ... Show More
48m 57s
Nov 2022
How tech PR's job changed in 2022
Hello and welcome back to Equity, a podcast about the business of startups, where we unpack the numbers and nuance behind the headlines.
This is our Wednesday show, where we niche down to a single person, think about their work and unpack the rest. This week, Natasha interviewed ... Show More
36m 20s
Dec 2021
What’s New in Out-of-Home Marketing with Norm Chait, Director, OOH Product/Sales, Quotient Technology
<p>If you’ve ever been to Times Square, you can conjure up memories of how chaotic and bustling that vibrant hub really is. This is the mecca of OOH or Out-of-home marketing. Thousands of individuals packed into a confined space with endless advertising opportunities. <a href="ht ... Show More
32m 6s
May 2024
Tech at Work: How the End of Cookies Will Transform Digital Marketing
Managing technology has never been more challenging. HBR IdeaCast’s new special series, Tech at Work, offers research, stories, and advice to make technology work for you and your team. This week: how digital marketers are preparing for the end of third-party cookies—and what thi ... Show More
35m 27s
Jun 2024
Tech at Work: The Future of Spatial Computing
Managing technology has never been more challenging. HBR IdeaCast’s new special series, Tech at Work, offers research, stories, and advice to make technology work for you and your team. This week: how to prepare your company for the future of spatial computing.
32m 9s
