Setting goals to pay yourself from your business is a crucial step to making your side-hustle a full-time business. We discuss the importance of setting financial goals to aim for before calculating the steps to get there.
Nov 20
Why Scattered Products Kill Repeat Sales (and What to Do Instead)
<p>Your product line might be the reason customers are confused and not buying. In this episode, I walk you through why having scattered categories and “a little bit of everything” is quietly killing your sales, and what to do instead. In this episode, I’ll tell you how one stude ... Show More
32m 2s
Nov 13
What to Double Down on After Black Friday (If You Want to Scale in 2026)
Your holiday sales can become your year-round baseline. Here’s how. In this episode, I share exactly how to turn your Black Friday and Cyber Monday momentum into consistent, year-round sales, without adding endless new products or starting from scratch. You’ll learn how to identi ... Show More
26m 25s
Nov 6
728. What's Keeping Your Product Sales Stuck? (For Etsy, Shopify, Wholesale, Amazon, and Market Sellers)
Say goodbye to chasing the algorithm, adding endless SKUs, or burning yourself out trying to “push through.” In this episode, I break down exactly why product businesses hit revenue plateaus (whether that’s $2K, $5K, $10K, or beyond) and the four practical shifts that move you pa ... Show More
29m 39s
May 2018
MBA1016 Should You Start a 2nd Business on the Side?
<p>We get it. Entrepreneurship is addictive.</p><p>Sometimes, while we’re developing one business, we see an opportunity to start another. Currently, we’re juggling two companies ourselves. But at some point, you’ve got to set limits on the number of plates you’re spinning, so th ... Show More
10m 7s
Apr 2021
#371: The 30,000 Foot View: Crafting Your 4-Part Customer Journey
An online buyer’s experience that’s effectively mapped out from start to finish can help you create the entrepreneurial family of your dreams -- one where everyone feels seen, heard, and understood. Being intentional about crafting a clear journey for your business is key to cult ... Show More
22m 52s
Jan 2023
119: Think Differently About Sales Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed
<p>With the start of the new year, do you feel discouraged when you look at your sales figures for the year? I understand how easily this can happen when you consistently think you are starting the year out with zero sales and you have a huge mountain to climb to get your sales ... Show More
14m 32s