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Dec 2020
30m 26s
Samsung Mobile with Ed Tse, CSO at Publi...
Fergus O’Carroll
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About this episode
The Samsung/Apple rivalry and the breakout moment that changed everything.
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Aug 24
The story behind Heineken's brilliant Pub Succession and Pub Museums initiatives
"For the Love of Pubs" is Heineken's B2B2C platform for ensuring the long term health of Irish bars. I'm joined by Mark Noble of Heineken and Ger Roe of Publicis, Dublin to talk through the amazing award-winning ideas they've brought to life together over the last few years. What ...
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46m 10s
Aug 17
On the Spot: Travel & Telco (the two Ts of summer)
Planners talking about brands they've never worked on. This month we talk Travel (Icelandic Tourism & City of Oslo) and Telco (Telstra & the U.S. big three.) Our guest planners are Caleb Smith of W+K, NYC and Rachael Stets of MullenLowe, London. Thanks to System1 and Tracksuit fo ...
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53m 48s
Aug 11
Yerba Madre’s Rebrand with CMO Emily Kortlang
The beverage brand's CMO, formerly of Red Bull, Beats and Apple, shares the story behind the rebrand and it’s ambitions to achieve mainstream volume in its distinctive yellow can. Thanks to Tracksuit (the affordable brand tracking solution) for supporting this episode.
34m 15s
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