logo
episode-header-image
Nov 2021
34m 55s

Smart and Scalable Affiliate Marketing w...

MISSION
About this episode
Kevin Osborne, SVP of Client Strategy at Acceleration Partners, encourages marketers to take another look at their affiliate strategy amid developing technology that has allowed for more cost effective implementation, tracking and growth for businesses of all sizes. 
Up next
Nov 19
TikTok’s Ex Head of Marketing Reveals The Playbook for Viral Content
<p>The brands everyone talks about are not the safest ones. They are the bold ones.</p><p>And few people understand that better than Nick Tran.</p><p>The former TikTok Global Head of Marketing and current Diageo President and CMO joins Marketing Trends to break down how he built ... Show More
1h 6m
Nov 12
CMOs Are Hiring Fiverr Freelancers? Find out why.
<p>When everyone has access to the same AI tools, what separates the great from the forgettable is the human behind the screen.</p><p>Fiverr’s VP of Global Brand Communications, Shiri Hellmann, joins Marketing Trends to break down how her team turns chaos into creativity. From pr ... Show More
1h 3m
Oct 29
Why Brand Associations Outlast Trends
<p>Brands don’t live in campaigns… they live in memory.</p><p> </p><p>In this episode of Marketing Trends, Ulli Appelbaum, Founder & CSO of First The Trousers Then The Shoes, joins Stephanie Postles to unpack how brand associations and mental availability determine what people ch ... Show More
1h 20m
Recommended Episodes
Jun 2024
Mastering Affiliate Marketing
Welcome back to another episode of "Accelerate Your Business Growth," where we delve into the dynamic world of affiliate marketing strategies and business development. Today, we are thrilled to have Enelin Toneva join us. Enelin is a leader in affiliate marketing, having successf ... Show More
22m 5s
Jan 2024
The Power of Email Marketing
In this episode of "Accelerate Your Business Growth," host Diane Helbig is joined by email marketing expert Andriy Boychuk. They delve into the current state of email marketing, its effectiveness for small businesses, and the essential elements of a successful email marketing cam ... Show More
24m 33s
Nov 2023
Redefining the Marketing Industry's Most Important Metric
<p>Is it time to completely redefine one of the most basic metrics in our industry? One consortium group of big players thinks so. Also: Consumers don’t want your AI, behind the scenes at X’s ad sales, and the bizarre livestream that sold millions, with barely a word uttered.</p> ... Show More
17m 7s
Nov 2023
Branding Bootcamp and How to Leverage Your Brand to Build a Successful Loyalty Program to Boost Your Sales with Sheila Butler of Butler Marketing Group
Sheila takes us through her Branding Bootcamp and gives us a bonus lesson on how to build a successful loyalty program to increase your sales. ABOUT SHEILA BUTLER Sheila is an accomplished Chief Marketing Officer (CMO)  with 25+ years experience in integrated marketing, global lo ... Show More
1h 4m
Dec 2023
Consumers Prefer AI-Written Marketing Copy
<p>A major marketing platform keeps shedding employees. Why Threads isn’t going to give you the search capabilities you want. The global ad market will end the year up. And an MIT study finds consumers prefer marketing copy written by AI.</p><p>.</p><p><strong>📰 </strong><a href ... Show More
7m 30s
Aug 2023
[LIVE COACHING] What Should I Know Before Hiring My First Seller | Cat Hutchings - 1698
For the last few years, you have relied heavily on SEO strategies to attract customers to your business. Of course, there's nothing wrong with this. But as your business grows, you may want to hire a seller to attract more leads and improve sales. But how do you know you have fou ... Show More
54m 17s
Sep 2023
Level Up Leadership: How to Build an Empowered Team in Your Digital Agency with Brett Curry | Ep #628
<p>Do you want to level up leadership in your agency and empower your team? Providing resources and training to your leadership team is important in helping build their confidence and creating a trickle-down effect to the rest of the team. Today's guest believes it all starts wit ... Show More
52m 23s
Oct 2023
Marketing Podcasts Near Me
<p>It’s the Google hack taking over restaurants and local business — but does the “Near Me” name trick actually work? Also: Instagram product tagging gets third-party support. Being too detailed in your product descriptions might be hurting your sales. And LinkedIn finally comes ... Show More
9m 51s
Dec 2023
Leveraging LinkedIn
Welcome to the Accelerate Your Business Growth podcast! In this episode, host Diane Helbig is joined by sales and marketing expert, Matt Clark. Matt shares his insights on leveraging LinkedIn for targeted outreach and intentional, productive interactions. He emphasizes the import ... Show More
33m 45s
Jun 2024
GTM 99: Mastering Customer Success in the AI New Age with Jon Dick
<p><a href='https://www.linkedin.com/in/jondick/'>Jon Dick</a> is the Global SVP of Customer Success at HubSpot where he’s focused on helping millions of organizations grow better. Prior to customer success, Jon led marketing teams at HubSpot, Trunk Club, and Klout. He has a back ... Show More
55m 18s