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Dec 2023
33m 45s

Leveraging LinkedIn

Diane Helbig
About this episode

Welcome to the Accelerate Your Business Growth podcast! In this episode, host Diane Helbig is joined by sales and marketing expert, Matt Clark. Matt shares his insights on leveraging LinkedIn for targeted outreach and intentional, productive interactions. He emphasizes the importance of quality relationships, intentional messaging, and the "rainmaker system" for exponential business growth. The conversation delves into the power of LinkedIn as a professional network, the pitfalls of generic messaging, and the use of AI and automation for personalized outreach. Join us as we explore the strategies and tactics for building a meaningful and effective network on LinkedIn, and learn how to attract the right connections while repelling the wrong ones.

Matt is the founder of The Virtual Edge through which he has helped 1700+ entrepreneurs from 26+ countries create systems to grow exponentially. He is a seasoned expert in the field of sales, marketing and business development, with more than a decade of experience in various industries from energy to telecoms and more. He is also a TV show host of “The Rainmaker Show”, which is launching soon and is aired on Apple TV.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

Networking Mistakes: "One of the biggest mistakes that people make is that they be that person that goes and hands their card out to absolutely everybody. Right. They're not intentional. They've got a spray and pray method."

— Matt Clark 00:04:03

AI and Personal Branding in Automation: "The whole world has changed drastically just in the last year, and with all the tools and opportunities that are coming out. You can actually go in and train the AI to sound and speak exactly like you based on stuff that you've written before."

— Matt Clark 00:08:11

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