Want to create successful YouTube ad campaigns? Of course you do!
YouTube boasts an audience of two billion (yes, billion) monthly users. The right ads can help you reach a big audience, build relationships with prospects, and enjoy a stellar return on ad spend (ROAS).
If you need help getting started, this episode of the Foundr podcast will empower you to ... Show More
Today
682: From $2M in Debt to a $250M Gum Company | Pur Gum
Jay Klein lost $2 million on a gum nobody wanted. He sold the remaining stock to a pig feed company for $13,000 - then used every cent of it to launch Pur. Sixteen years later, Pur is the fastest-growing gum in North America, the #1 selling gum on Amazon, sells in over 50 countri ... Show More
58m 45s
Yesterday
681: Dr. Angela Spent $350K Building The Skincare Brand Her Daughters Needed — Now It Does $40K/Month
Dr. Angela Casey spent nearly 15 years treating skin cancer before she had her business idea. She didn't come from entrepreneurship - she came from molecular biology, medical school, residency, and a clinical practice. When the idea hit her, it was so obvious she couldn't believe ... Show More
33m 35s
Jul 6
680: (Solo) The Thing Nobody Tells You About Building a Business Alone
After interviewing over 700 founders, including more than 100 billionaires, I kept noticing something that never made it onto the podcast. When the recording stopped and I asked privately how they were really doing, so many described the same thing. The weight of carrying somethi ... Show More
12m 13s
May 2024
Why you're doing YouTube Ads wrong with Tom Breeze
Ralph and Lauren chat with Tom Breeze, CEO of Viewability, about the changing world of YouTube ads. Tom explains how user behavior and ad strategies have shifted, thanks to new tools and trends. He breaks down a three-act storytelling approach for crafting engaging, effective ads ... Show More
1h 1m
Dec 2020
YouTube Ad Targeting: What Marketers Need to Know
Want to use YouTube ads to sell your products? Wondering how to get your ad in front of the right audiences? To explore YouTube ads targeting, in this episode I interview Aleric Heck. Aleric, a YouTube ads expert, is the founder and CEO of AdOutreach—a consultancy that helps mar ... Show More
43m 58s
Jun 2019
MBA1287 Starting a YouTube Channel in a Competitive Market +Free Ride Friday!
<p>If you’re not on YouTube, you’re not marketing.</p><p>YouTube is the second biggest search engine in the world, after Google. And just as every entrepreneur seeks to climb the ranks of the Big G, you should be putting content onto humanity’s favorite video platform.</p><p>The ... Show More
12m 36s
<p>Want to improve results on your YouTube ad campaigns? Wondering how advanced targeting can get you in front of people who are ready to buy? To discover a YouTube ad targeting strategy, I interview Ben Jones.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </strong> ... Show More
<p>Are you looking for a strategy to attract your ideal audience with YouTube? Do you want more quality leads? To discover a YouTube content strategy for businesses, I interview Nate Black.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </strong><a href="https://chan ... Show More