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Four Actionable Takeaways:
- 5x5x5: 5 minutes of research. Find 5 insights on the person/account. Write your message in 5 minutes.
- Use whitespace in your emails and have 1 idea per line. Make the structure and the tone conversational
- Keep your emails short. If you have to scroll more than once or if an email is over 125 words, fix it.
- Have your voicemails reference your emails and vice-versa. It boosts your reply rates.
Kyle Coleman’s Path to President’s Club
- VP, Revenue Growth & Enablement @ Clari
- Sr Director, Sales Development & Optimization @ Looker
- A massive LinkedIn following with killer content
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