Erica is a travel agent who wants to niche down, but she's afraid of going about things the wrong way.
Oct 2025
How to Niche if You're Afraid of Niching
<p>Today, we'll talk about the big question - should you start with a focused niche? There are pros and cons to the approach, but the perceived cons - "what if I get tired of the niche in a few years?" , "what if the niche doesn't lead to a bigger market?" , "isn't a niche just h ... Show More
23m 49s
Jan 2023
Entre-Talk: Do I Have the Right Niche?
<p>If you want to build a successful business, you need a niche. However, searching for the 'right' or 'best' niche is one of the things that slows new coaches down the most. So this week, I'm sharing a story that illustrates why most niches will work for you if you're willing to ... Show More
13m 5s
Jul 2023
84. How do I Niche for Maximum Profit?
To niche or not to niche, that is the question often debated on the internet. My vote is to niche and better yet, niche to bring in the most profit in your business. In today's episode, I dive into the power of niching down and how having a clear idea of your target audience will ... Show More
30m 13s
Jul 2025
How to Use a Personal Brand for Exposure, Leads, and Sales
<p>Are you struggling to stand out in an increasingly crowded marketplace? Wondering how to leverage your expertise to generate more leads and sales for your business? To discover how to build and monetize a personal brand that creates exposure, generates qualified leads, and dri ... Show More
47m 13s
Aug 2025
E154: What to do when your business feels out of alignment
<p>What happens when your business no longer feels like home?</p><p>In this raw and revealing episode, Jamie Sea is joined by her creative producer/director, Natalie, who turns the tables and interviews Jamie about a pivotal moment in her business - the moment she realized her br ... Show More
37m 18s