What is a brand? What is branding supposed to do? And can you control your own brand?
In this Clubhouse Q&A, Chris is joined by Dr. Christine Looser. You might remember her from episode 109. Dr. Looser teaches marketing and branding, and is the head of business, at startup school, The Minerva Project.
If you have any kind of interest in branding, then save o ... Show More
Jul 29
The 3 Rules of Personal Branding Nobody Tells You w/ Chris Do | Ep 444
Most people build a brand around what they do. Chris Do says that's exactly why no one remembers them. In this episode, Drigo sits down with Chris to dig into the philosophy behind his new workbook, Unbland Yourself, and what it actually takes to stop blending in and start buildi ... Show More
33m 4s
Jul 22
How to Sell Your YouTube Channel w/ Tyler Chou | Ep 443
Tyler Chou spent nearly 20 years as a Hollywood attorney at Disney, Buzzfeed, and Skydance before a midlife crisis and a layoff pushed her into the creator economy. Now she's the legal strategist behind some of the most valuable creator-led businesses on the internet, including o ... Show More
30m 53s
Jul 15
How Social Media and Passion Sold $60M in Cars w/ Chau Nguyen | Ep 442
Chris's cousin, Chau Nguyen, was one of the first guests ever on this podcast. Now he's back, nearly a decade later, with a different kind of company. After exiting Campus Special for $20 million and watching his VC-backed follow-up fail, Chau started messing around with an old F ... Show More
21m 53s
Aug 2023
S04.EP12 - Distinctiveness, Differentiation, and Brand Growth with Jenni Romaniuk
<p>Our guest today is the esteemed Professor Jenni Romaniuk, an expert in marketing and consumer behaviour from the Ehrenberg-Bass Institute for Marketing Science.</p>
<p>In this episode, we explore the significance of distinctiveness in branding and its role in a brand's succes ... Show More
1h 6m
Apr 2020
JUST Branding Podcast Trailer
<p>JUST Tune in with Jacob Cass & Matt Davies as we discuss branding with incredible thought leaders such as Marty Neumeier, Chris Do, Michael Johnson and more. We discuss brand positioning, brand personality, experience design, design thinking, business strategy, innovation, ... Show More
1m 32s
May 2025
202. Own Your Brand: How to Communicate with Presence and Impact
The power of creating the reputation you want to have.Whether you know it or not, you have a brand. What that brand is, says Lorraine Lee, doesn’t happen by accident. “You can either form and create it, or you can let people define it for you.”A teacher, content creator, speaker, ... Show More
21m 37s
<p>In this episode, Dr. Nonterah speaks with Lorraine K. Lee about building an unforgettable career brand.</p>
<p>Buy Lorraine's book here: <a href='https://amzn.to/4cH4x4u'>https://amzn.to/4cH4x4u </a></p>
<p>*Invite me to speak: <a href='https://theboldphd.com/speaking/'>https: ... Show More
