It’s the early 1980s and things are not looking good for Hasbro. The company hasn’t had a hit since Hungry Hungry Hippos; its founding CEO Merrill Hassenfeld has just died; now Star Wars dolls have just about gobbled up the entire action figure market. Hasbro needs to deliver a toy capable of taking on the Star Wars dolls, or else the company risks losing it ... Show More
Jan 2021
Encore: Hasbro vs Mattel | The Shotgun Wedding | 5
A few months ago, Mattel’s revenues were just fifty million dollars behind Hasbro’s. But now that Hasbro’s swallowed Tonka—the classic maker of Nerf, Play-Doh, and Monopoly—Mattel is half a billion dollars behind, and CEO John Amerman isn’t happy about it.Ever since Hasbro turned ... Show More
23m 58s
Aug 2023
Building Lego | Out of the Ashes | 1
A small Danish toy company survives World War Two thanks to its quality craftsmanship, but behind the scenes all is not well. Despite its good reputation, Lego teeters on the edge of bankruptcy, and a choice to change production methods threatens to tear the family-owned company ... Show More
35m 40s
May 2023
We Got Super Into Toy Cars, Part Two: Rivalry and Nostalgia
As the toy car industry exploded, new companies entered the market -- but the Matchbox/Hot Wheels rivalry remained front and center for collectors and distributors alike. In the second part of this special two-part episode, we explore what happened to all those old toy car compan ... Show More
29m 44s