Yesterday

SPI 878: How I Reached the New York Times Best Sellers List with Caleb Wojcik

#878 Writing a book is hard, but getting people to buy it is even harder. For those of us who dream big, is it possible to make the best seller lists without gaming the system? What does it take to move copies nowadays? More importantly, is it worth it? In this episode, I'm joine ... Show More

19m 42s

Jul 2

SPI 877: My Favorite AI Tool for Content Creation with Rafeh Qazi and Nazariy Dumanskyy

#877 This AI tool is bananas! Whenever people ask me what I use to supercharge my content creation, this is my top recommendation. It all started with two founders following their curiosity and refusing to give up when others didn’t buy into their vision. Then, one viral moment c ... Show More

41m 47s

Jun 25

SPI 876: Life After Publishing a Book (1 Week Later)

#876 Publishing a book is one of the most rewarding things you can do. It's also one of the hardest. In this episode, I reflect on the first week after launching Lean Learning. From podcast guesting to TikTok strategies, I share all the lessons I’ve picked up along the way! Liste ... Show More

25m 7s

Sep 2023

702: What No One Tells You About Online Courses

Are you considering creating an online course?For your business, adding a course to your offerings promises flexibility, affordability, and the opportunity for your students to learn at their own pace. Plus, you create it once and can launch it over and over again, which means yo ... Show More

35m 54s

Aug 2020

#332: What Kind Of Course Is Best For Your Business

Not all digital courses are created equal. There’s a Signature Course, a Spotlight Coursen, and a Starter Course. All are different and unique in their own way and all can work well for different entrepreneurs and online businesses. In this episode, I share a student story about ... Show More

25m 5s

Feb 2024

596: An Online Course Business Turns 10: Lessons from $4M in Online Piano Course Sales

You may remember the story Jacques Hopkins first shared on the Side Hustle Show in 2017 about his online piano course. Over the past decade, he systematically scaled Piano in 21 Days, into a powerhouse brand that generated over $4 million in sales. Now in 2024, I connected with J ... Show More

49m 10s

Dec 2021

Building an Online Course Empire with Nick Stephenson

Nick Stephenson is a USA Today Bestselling Author, course creator, and software company co-founder. Learn how to create and launch your own digital course at Create Awesome Online Courses. Top 3 Value Bombs: 1. It’s addictive to see people taking material that you presented, usin ... Show More

28m 16s

Mar 2022

How Should I Start and Promote My Specialized Course?

#1211 Today, we're speaking with Jodi Gregory from SeekInfo.com. Jodi helps people with advanced research strategies—way more than just a simple Google search. She's been doing this for twenty years now. And recently, she's had an inclination to teach people how to do what she's ... Show More

29m 51s

Jul 2021

MI100: Masterclass on Building an Online Course Business w/ Jacques Hopkins

IN THIS EPISODE, YOU’LL LEARN: 5:19 - The six side-businesses that Jacques started that failed, why they failed, and how he realized that creating a piano course was the right choice for him 12:21 - Lessons Jacques learned from his failures and how he’s applying them to his bus ... Show More

1h 20m

Jul 2020

#327: Stop Leaving $$ On The Table -- Add A Digital Course To Your Biz (Here’s How!)

Want to know what I love most about a digital course? I love that they can literally be added to almost any business and that once you create your first digital course you set the foundation for something you can sell over and over again with just a few tweaks and updates! And th ... Show More

42m 56s

SPI 304: Building an Online Course From ...