logo
episode-header-image
Dec 2019
34m 42s

#30 - Reinventing the Energy Drink

Hubspot Media
About this episode

LifeAid’s Aaron Hinde (@aaronhinde) stopped by to talk “vitamins that you’ll enjoy drinking.” He built a new beverage brand from zero to $100m+ in value, taking on the big boys like Red Bull, Monster etc.. He talks about coming up with the formula, and their distribution strategy thru CrossFit gyms. We also chat about his unique decision to live off the grid: chicken, solar & batteries and more. Got feedback? email us at puri.shaan@gmail.com 

See acast.com/privacy for privacy and opt-out information.

Up next
Yesterday
NEW! 5 Live Callers Get Startup Advice from Hormozi & Shaan
Want the cheat-sheet to turn your startup into a unicorn? Get it here: https://clickhubspot.com/kgh Episode 733: Shaan Puri ( https://x.com/ShaanVP ) and Alex Hormozi ( https://x.com/alexhormozi ) take questions from callers LIVE. $100M Money Models, launches at a live virtual ev ... Show More
46m 26s
Aug 6
Hormozi Teaches Me Everything He Knows in 90 Minutes
Want to start your own business with less than $1k? Get the playbook here: https://clickhubspot.com/lhs Episode 732: Shaan Puri ( https://x.com/ShaanVP ) sits down with Alex Hormozi ( https://x.com/alexhormozi ) to talk about his newest book, $100M Money Models. The book will tea ... Show More
1h 21m
Aug 4
Talking to Tim Ferriss about how to live a dope life
Want Sam's top 7 books for entrepreneurs (& his reading strategy)? Get it here: https://clickhubspot.com/kft Episode 731: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Tim Ferriss ( https://x.com/tferriss ) about what he’s been nerding out ... Show More
1h 32m
Recommended Episodes
Mar 2017
5-Hour Energy: Manoj Bhargava
After living as a monk in India and running a plastics company in Florida, Manoj Bhargava decided to launch something new: a one-shot energy drink in a bright, battery-shaped bottle. Today, 5-Hour ENERGY is one of the most recognizable energy drinks in the world. See Privacy Poli ... Show More
33m 48s
Jan 2021
Starting A $200,000,000 Company (Mike Rashid)
Hi gang!!! Our friend who is a pro boxer/nutritional supplement tycoon/pro power lifter/all around badass dude, Mike Rashid King graces us with his presence and shares some insight on how he worked his way up to being the number 1 selling protein supplement in The Vitamin Shop. M ... Show More
29m 10s
Dec 2017
31: Marco Borges On Beyoncé, Jay-Z, A Plant-Based Diet & Why He's Never Had A Drink In His Life
As founder and CEO of 22 Days Nutrition and author of the New York Times best-selling book The 22-Day Revolution, Marco Borges is one of the most sought-after experts in the field of plant-based nutrition and functional foods. Growing up in Miami in the late '70s—and attending pu ... Show More
1h 33m
Nov 2018
Red Bull vs Monster - Get Your Wings | 1
It’s the early 1980s, and in Bangkok, Thailand, a jet-lagged toothpaste marketing exec named Dietrich Mateschitz has just tasted Krating Daeng, an energy tonic popular with rickshaw drivers. The flavor is repellant—it’s sickly sweet—but to Mateschitz’s surprise, it completely cur ... Show More
23m 4s
Nov 2023
The Skills You Need To Be An Entrepreneur, When To Start Your Business, How To Stop Fearing Failure, The Benefits Of Coconut Water & Giving Back w/ Mike Kirban Of Vita Coco
Ep. #51 Today, I'm excited to be chatting with Mike Kirban, the co-founder and executive chairman of Vita Coco, one of the most revered beverage brands on the planet. Have you ever wondered what it takes to build a global brand? How do you get your product from the ground floor t ... Show More
40m 24s
Oct 2023
The Incredible Rise of the Celsius Energy Drink
For awhile, it was Red Bull that was synonymous with energy drinks. Then Monster Energy came along and turned into one of the best performing stocks of all time. And now there’s another company showing explosive growth along with a surging stock, and that’s Celsius Holdings. But ... Show More
39 m
Nov 2023
#704: Q&A with Tim — New Religions, AI Companions, Longevity Levers, Resurrecting “Forgotten” Languages, Stress-Testing Cherished Beliefs, Tactics for Writer’s Block, Low-Back Pain, and Much More
Brought to you by Eight Sleep’s Pod Cover sleeping solution for dynamic cooling and heating; Cometeer delicious hyper-fresh, flash-frozen coffee; and AG1 all-in-one nutritional supplement. Hello, boys and girls, ladies and germs. This is Tim Ferriss. Welcome to another episode of ... Show More
1h 30m
Aug 2021
Hugh Thomas, Ugly Drinks - This Is The Result Of Two 23-Year Olds In A Pub In London Having A Couple Of Beers | #336
In episode 336, we welcome our guest, Hugh Thomas, founder of Ugly Drinks, a beverage company that makes drinks with no sugar, no sweetener, and no calories and is trying to expose the ugly truth about big beverage. In today’s episode, we hear how Hugh fell in love with the bever ... Show More
46m 10s
Nov 2022
Redbull vs Monster | Spielverderber | 3
Während die Marketing-Schlacht zwischen Red Bull und Monster ungeahnte Höhen erreicht (bis in die Stratosphäre, um genau zu sein), trifft ein neuer Rivale auf den Plan: 5-Hour Energy mischt mit seinen winzigen Dosen den Markt für Energydrinks auf. Doch im Moment haben Red Bull un ... Show More
25m 57s
Jan 2022
#561: Rich Roll — Reinventing Your Life at 30, 40, and Beyond
Rich Roll — Reinventing Your Life at 30, 40, and Beyond | Brought to you by Athletic Greens all-in-one nutritional supplement, Eight Sleep’s Pod Pro Cover sleeping solution for dynamic cooling and heating, and Tonal smart home gym. More on all three below.At age 40, Rich Roll (@r ... Show More
2h 7m