logo
episode-header-image
Dec 2019
34m 42s

#30 - Reinventing the Energy Drink

Hubspot Media
About this episode
LifeAid’s Aaron Hinde (@aaronhinde) stopped by to talk “vitamins that you’ll enjoy drinking.” He built a new beverage brand from zero to $100m+ in value, taking on the big boys like Red Bull, Monster etc.. He talks about coming up with the formula, and their distribution strategy thru CrossFit gyms. We also chat about his unique decision to live off the grid ... Show More
Up next
Jul 7
5 ruthless business lessons from one week in NYC
Sam's guide to run your life like a $100M business: https://clickhubspot.com/krhd Episode 839: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk about everything Shaan learned from his NYC trip. — Show Notes: (0:00) Lesson: Proximity (9:11) Lesso ... Show More
1h 2m
Jul 2
I dropped out of college and built a $3.6B company from scratch
Get Sam and Shaan's hard-won CEO lessons in one guide: https://clickhubspot.com/ktng Episode 838: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Aaron Levie ( https://x.com/levie ) talk about building Box, getting rich slowly, why AI might ... Show More
58m 25s
Jun 30
3 weird businesses doing $10M, $20M, $30M
Business Idea Database: https://clickhubspot.com/ecat Episode 837: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) bring in 3 founders with weird businesses making $10M, $20M, and $30M. — Show Notes: (0:00) Intro (3:32) Alex Daniels, $10M real estat ... Show More
1h 10m
Recommended Episodes
Mar 2017
5-Hour Energy: Manoj Bhargava
After living as a monk in India and running a plastics company in Florida, Manoj Bhargava decided to launch something new: a one-shot energy drink in a bright, battery-shaped bottle. Today, 5-Hour ENERGY is one of the most recognizable energy drinks in the world. See Privacy Poli ... Show More
33m 48s
Mar 2025
Why Entrepreneur Mike Repole Wants Young People to Learn Grit
In this episode of The Deal, Alex Rodriguez and Jason Kelly talk with Mike Repole about how he built two beverage empires with Vitamin Water and BodyArmor. Repole tells the hosts why it’s important for him to share equity with everyone at his company, how he worked with huge inve ... Show More
46m 17s
Oct 2025
Eureka: How Whitebox Cocktails turned a negroni into a global business selling millions of cans
We meet Pietro Collina, co-founder of Whitebox Cocktails, a company making full-strength, single-serve classics such as negronis, espresso martinis and cosmopolitans. Collina talks about creating canned cocktails and scaling the brand to international shelves.See omnystudio.com/l ... Show More
10m 52s
Jul 2024
Liquid Death’s Mike Cessario: Trust your taste
Can drinking water look cool? That was the driving question behind Liquid Death founder Mike Cessario’s big business idea. Since launching its first tallboy cans of water in 2019, Liquid Death has used humor, design and smirk-worthy marketing to grow into a beverage company value ... Show More
34m 58s
Aug 2025
5 Steps to Get ₹10 Crore Funding? Millionaire Investor drops INSIDER Secrets | Arjun Vaidya
In this episode of the Indian Business Podcast, we sat down with Arjun Vaidya (founder of Dr. Vaidya’s) and now a leading investor at V3 Ventures. From bootstrapping an Ayurvedic legacy brand and facing rejections, to scaling during the D2C boom and exiting in a ₹144 Cr deal, Arj ... Show More
1h 44m
Feb 2025
Business Daily meets: Applied Nutrition's Tom Ryder
We speak to a boss whose business has bulked up on the global wellness trend.Tom Ryder got into fitness supplements as a side-hustle when he was a scaffolder for Liverpool City Council — now he runs Applied Nutrition, which is valued at more than £350million.He tells Sean Farring ... Show More
17m 27s
Oct 2022
The Unintuitive Rule of Customization: Keep it Simple
<p>In this episode of the Learn with Shopify mini series we chat with Aaron Zack, the former vice president at Propeller Coffee Co to learn strategies for pivoting a wholesale food and beverage company online and the marketing tactics that helped to build and scale this arm of th ... Show More
20m 49s
Apr 2021
How I Built Resilience: Kara Goldin of Hint
After giving up diet soda, Kara Goldin started adding fresh fruit to her drinking water to make it more fun. This inspired her to create Hint water, a line of unsweetened flavored water beverages that are now available in over 30,000 stores nationwide. Kara shares how sales have ... Show More
21m 19s