NEVER BE CLOSING. A lot of books about selling encourage you to act like someone you’re not. They tell you to say the other person’s name. Copy their body language. Become a salesman. But what if the key to selling is accepting who you are? What if everything weird about you is what will make you successful? Stop thinking of business as transactional. Instea ... Show More
Today
A Divorce Lawyer on the Small Things That End Marriages | James Sexton
A marriage can end over a bag of granola, a full year before anyone says the word divorce.James Sexton, a divorce lawyer for over two decades, sat down with Lewis and told the story of a client whose husband always quietly restocked her favorite granola. One day the bag ran out a ... Show More
1h 17m
Oct 7
Secret Service Agent: How to Get Anyone to Tell You the Truth | Brad Beeler
People tell you the truth when they feel safe, and one raised eyebrow can shut them down.Brad Beeler, who spent 25 years as a US Secret Service agent and polygraph examiner, sat down with Lewis and explained how he got a couple thousand people to open up about the worst things th ... Show More
1h 22m
Oct 5
I Was a Champion on the Field and Broken at Home | Terry Bradshaw
You can win four Super Bowls and still spend every game afraid of losing.Terry Bradshaw, a Pro Football Hall of Famer and longtime host of Fox NFL Sunday, sat down with Lewis and admitted he was never confident as an NFL quarterback. Fear cost him his throwing motion, and he comp ... Show More
1h 13m
Jan 2024
MI Rewind: The Soulful Art of Persuasion w/ Jason Harris
In this MI Rewind Episode, Robert Leonard chats with Jason Harris about what it means to be an “influencer,” the four principles for being a master influencer, how personal character is more important than facts and arguments when it comes to persuasion, all the ways empathy play ... Show More
46m 19s
Mar 2023
The Principles of Persuasion | Ep 507
Which principle of persuasion are you lacking? Today, Alex (@AlexHormozi) discusses the principles of persuasion and how they can be applied to businesses to sell more products and build successful companies. He also explains how the principles of authority, reciprocity, consiste ... Show More
24m 23s
Jul 2025
Self-Talk That Actually Works | Jay Heinrichs
What if the key to change isn’t willpower—but persuasion? In this episode of Social Intelligence, AJ Harbinger and Johnny Dzubak sit down with Jay Heinrichs, bestselling author and renowned rhetoric expert, to uncover how the ancient tools of persuasion can be turned inward. Draw ... Show More
1 h