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Dec 2019
25m 4s

Macy’s vs Gimbels - Diversify or Die | 4

Wondery
About this episode
It’s the 1920s and wealthy flappers and captains of industry have money to burn for raccoon coats and monogrammed sterling silver hip flasks. Gimbels makes a risky acquisition of Saks Fifth Avenue, that ends up floating Gimbels through hard times and family tragedy during the Depression. Macy’s counters Gimbels’ strategic expansion by hiring a brilliant youn ... Show More
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Dec 2019
Macy’s vs Gimbels - Wartime Wagers | 5
<p>In the late 1930s Gimbels makes a risky bet by stockpiling goods likely to be scarce in wartime. They also snap up their rival’s star copywriter, who does the best work of her career at their shop. Their savvy planning and advertising strength position them well for the post-w ... Show More
22m 9s
Dec 2019
Macy’s vs Gimbels - Last Store Standing | 6
<p>It’s the 1960s and as Americans flee cities for the suburbs, Macy’s and Gimbels face tough choices. How do they compete with the rise of discount retailers and the exciting new shopping palaces known as malls? Weakened by industry disruption, both stores become vulnerable to t ... Show More
22m 29s
Dec 2019
Ford vs Chevrolet - Tin Lizzie Becomes Roadkill | 1
<p>In 1896, Henry Ford puttered around Detroit streets testing his “Quadricycle.” This was the whimsical beginning to a revolution that redesigned the landscape of America.</p><p>Cars changed the way America lived, worked, ate, shopped, and listened to music. And more than 100 ye ... Show More
30m 10s
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