It’s the late 1800s and America is in the grip of a bellyache epidemic. But, thanks to a divine revelation, help is on the way in the form of Dr. John Harvey Kellogg and his sanitarium in Battle Creek, Michigan. In his quest to calm the nation’s bowels, Dr. Kellogg is feeding his patients a new kind of breakfast: ready-to-eat cereal.But when he refuses to ex ... Show More
Aug 2019
Business Battles | Monster vs Beats by Dre | 1
With all the hype around portable and smart speakers, it’s easy to forget that they didn’t always exist. In fact, it took one fateful meeting with Monster Cables and Interscope Records to really kick the industry off. In this one-episode Business Battle, we explore the time when ... Show More
26m 16s
Apr 2020
Amazon vs Walmart - The Big Bang Theory of E-Commerce | 1
Ninety-six percent of Americans now shop online, snapping up everything from rare coins to industrial-sized barrels of hand sanitizer. Almost half of those purchases take place on one website: Amazon. But before sales were a click away, Walmart was the top dog, decimating main st ... Show More
23m 28s
Aug 2019
Corn Flakes | The Brothers of Battle Creek | S16-E1
For the first 150 years of American history, American citizens were plagued by gastrointestinal issues. Diarrhea, gastritis and dysentery were pretty much a way of life. Indigestion was such an immense problem, the poet Walt Whitman called it “the Great American Evil.” All these ... Show More
40m 36s
Oct 2019
John Harvey Kellogg: The ‘wellness’ pioneer
John Harvey Kellogg is best known, along with his brother, for changing the way the world ate breakfast. But cornflakes were actually a by-product of Dr Kellogg’s lifelong mission to improve the dietary health of patients at his Battle Creek Sanitarium, a once world-famous medica ... Show More
38m 57s
Sep 2025
182: The Cult of Kellogg: Cornflakes, Celibacy, and Colonics??
Hi friends, happy Wednesday!The other day I was craving a big fat bowl of Honey Smacks cereal with whole milk. When I was a kid, that was luxury to me. But I hadn’t had them in forever so I didn’t even know if they were still around. You know me - I googled “HONEY SMACKS… DISCONT ... Show More
49m 40s
Jan 2023
“It’s Edible!” The Origin of Breakfast Cereal, Part One
Cereal is everywhere nowadays, but how did it become a thing? For most of us, this stuff is the ultimate convenient breakfast, and even the most sugary varieties claim to offer nutritional benefits and a balanced start to your day -- even if those claims may be a bit... misleadin ... Show More
37m 56s