With the world plugging into the Internet, toys are under pressure. Kids are swapping plastic play for screen-based entertainment and both Mattel and Hasbro need to adapt. The question is: how?Mattel’s also finding out the hard way that Barbie’s reign as the queen of dolls is no longer secure. Challengers to her throne are emerging and the first strike again ... Show More
Aug 2019
Business Battles | Monster vs Beats by Dre | 1
With all the hype around portable and smart speakers, it’s easy to forget that they didn’t always exist. In fact, it took one fateful meeting with Monster Cables and Interscope Records to really kick the industry off. In this one-episode Business Battle, we explore the time when ... Show More
26m 16s
Jul 2023
The Barbie Tapes: When Girls--and Barbie--Could Do Anything
In this episode, Ruth and Elliot Handler are gone, and the new Mattel team, led by a man who feared the volatility of the toy business, diversified the company and made a big gamble on electronics. It didn’t work. Fortunately, Barbie ends up in the sure hands of some trailblazing ... Show More
32m 26s
<p>Today is Wednesday, September 15, and we’re looking at Mattel vs. Hasbro.</p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy ... Show More
