In 1997, after going for a long run, Seth Goldman was frustrated with the sugar-filled drinks at the corner market. So he brewed up a beverage in his kitchen, and turned it into Honest Tea. PLUS, for our postscript "How You Built That," we check back in with Jaya Iyer for an update on Svaha Inc., a unique apparel brand that focuses on STEM-themed clothing f ... Show More
Jul 7
Rick Steves' Europe: Rick Steves (2021)
Rick Steves spent the summer after high school backpacking through Europe on two dollars a day—sleeping on the floor, sneaking into museums, and subsisting on a diet of bread and jam. When he came home, he found people were hungry for tips on how to visit Europe on the cheap, so ... Show More
1h 17m
Jul 3
Advice Line with Jim Koch of Boston Beer Company (August 2024)
Boston Beer Company founder Jim Koch joins Guy on the Advice Line, where they answer questions from three founders about finding product-market fit.Today, we meet Kim, whose tropical-inspired apparel company in Florida is venturing into the rum market. Then Llance from Washington ... Show More
51m 11s
Jan 2021
“Got 99 problems, but payments ain’t 1” — Square’s Jay-Z desire. GE’s Obi-Wan Kenobi product. Discovery’s SharkWeek+.
Word that Jack Dorsey’s Square is talking to Jay-Z about acquiring Tidal isn’t the most shocking thing we’ve ever heard, now that we’ve digested it. General Electric’s stock has one great final hope: A fan that’s as big as the Empire State Building. And Discovery jumps into subsc ... Show More
20m 10s
Nov 2018
Modern Marketing: Wisdom From Seth Godin
Wondering how empathy can help your marketing stand out? Curious how trust and tension help marketers retain their customers?In this episode, I interview Seth Godin, one of the great thinkers of our era, a prolific blogger and the author of 18 books. Show notes: https://www.socia ... Show More
43m 51s
Jun 2022
🍬 “Fruity Pebbles Latte, please” — Nestle’s coffee creamer-copia. Palantir’s perfect pitch. Target’s fire sale.
Nestle sees America is consuming record amounts of coffee, so it’s piggybacking with record coffee creamer sales — and making it sweet. Palantir’s CEO did what no other CEO has: visited the President of Ukraine in wartime Liev. And Target just updated us again that they’re in som ... Show More
19m 53s
Jan 2020
TikTok Self-Service Ads: What Marketers Need to Know
On this week’s Social Media Marketing Talk Show, we explore an update of TikTok’s self-serve ad platform, how businesses are developing content on TikTok, and much more with special guest Rachel Pedersen. Check out Social Media Marketing World 2020 See Privacy Policy at https://a ... Show More
47m 57s
Mar 2020
Starbucks vs Dunkin - Trouble is Brewing | 4
Howard Schultz can hardly believe the mess his company is in, with sales in free fall. To pull out of it, he’ll need to make a radical move. Yet no matter what he does, Starbucks’ problems only get worse. And Dunkin Donuts is in expansion mode, looking to capitalize on the coffee ... Show More
24 m
Apr 2023
TikTok Updates: Branded Effects, Shopping, The Bans, and More
We explore the latest TikTok updates with Jerry Potter featuring Keenya Kelly on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
15m 25s
Jun 2024
JCPenney Sells Out with Joel Kim Booster and Scott Seiss | 39
When JCPenney, the 100-year-old department store, decided to rebrand in 2011, they sought the best in the biz to give them a makeover. Enter Ron Johnson, the affable retail genius behind the Apple Store. Hailed as a techy visionary, Johnson was supposed to reinvent the brand. Ins ... Show More
49m 2s