Have you ever felt like you had to hold everything together, even when life was falling apart? In this episode, I'm joined by Meyla Ruwin, CEO and co-founder of Beksan Designs, to talk about building a business rooted in relationships, gratitude, and connection. After losing her sister and business partner, Meyla shares how she leaned on her personal and professional communities, continued growing the business they built together, and learned to ask for help instead of carrying everything on her own. We also share how to create a strong personal and business support system, build authentic customer relationships, and develop multiple sales channels that allow your business to remain resilient through unexpected challenges. Tune in to learn how to invest in relationships that can strengthen your business, help you navigate unexpected challenges, and create a more meaningful version of success.
In This Episode, You’ll Learn:
00:00 Meet Meyla Ruwin, CEO and co-founder of Beksan Designs.
03:30 The childhood memories and Turkish heritage behind Meyla's jewelry business.
07:30 How expanding beyond in-person markets created new opportunities for growth.
09:00 Why asking for help and building the right partnerships can accelerate business growth.
12:30 What makes customers connect with the person and story behind a product?
16:15 Why your business can be both a creative outlet and a source of fulfillment.
19:30 How gratitude can change your relationship with your business and its growth.
22:45 Turning authentic relationships into unexpected business opportunities.
25:00 Why are in-person experiences still valuable for product-based businesses?
29:30 How to recognize when you need support and learn to ask for help.
34:40 What's really stopping you from asking for help?
39:00 How staying connected to your passion can help you through difficult times.
43:00 Making time for the people you love while continuing to run your business.
48:45 Building a business that fills you up instead of constantly draining you.
51:15 How personal and business communities help you find support and grow your business.
53:15 Creating a resilient business through multiple sales channels.
Resources + Links
Explore Meyla's jewelry and accessories brand, Beksan Designs HERE!
Ready to lead, run, and grow your product business beyond a million dollars, without being the bottleneck? Join me this week for a FREE workshop HERE!
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Follow
Jacqueline on IG: @theproductboss
Meyla on LinkedIn: @meylaruwin
Meyla on IG: @beksandesigns