This is episode 881.
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Today's show featured an interview with Zach Gropper, Founder and CEO of Insight Revenue; and Allison Davis, Head of Client Solutions and Sales at Office Hours.
Find the State of Revenue 2026 report here.
Find Zach on LinkedIn. Find Allison on LinkedIn.
ZACH'S TIP: "Know your customer doesn't mean what kind of budget do they have and what are their timelines. Know your customer is the things like, what really is their aspiration? How do they differentiate themselves?"
ALLISON'S TIP: "In a world of AI slop out there, that human-to-human connection becomes increasingly important. I even go back to the good old days of sales where it was smile and dial. No one's dialing anymore. If you want to reach a key executive, pick up the phone and call them."