Pete Distad has spent much of his career at the centre of streaming’s evolution. He worked at the pioneering Hulu, spent a decade at Apple, and attempted to consolidate the world of sport DTC with Venu Sports. Now he’s leading Fox’s own digital ambitions with Fox One.

Distad sat down with Nick Meacham at SportsPro New York to unpack the thinking behind FOX One, what he has learned from launching and scaling multiple streaming products, and how those experiences are shaping Fox’s next chapter.

They discuss:

The strategy behind FOX One and where it fits in thechanging US sports media landscape
What a decade at Apple taught Distad about building and scaling streaming products
Why Venu Sports remains the one project he still looks back on and wonders what might have been
Building products consumers actually want and knowing when you’re onto something
The mistakes, lessons and decisions that have shaped his career across Hulu, Apple, Venu and Fox
Why the 2026 Fifa World Cup was a major test for FOX One and its streaming ambitions

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FOX's Pete Distad on building FOX One, t...