AI agents are generating significant industry hype, but Google isn't going anywhere. Danny Goodwin, Editorial Director of Search Engine Land and SMX, draws on his oversight of editorial coverage across SEO, PPC, and AI search to separate signal from noise in the future-of-search conversation. He reframes AI agents as functional extensions of human intent rat ... Show More
Jun 26
One mistake people make when trying to build a personal brand in SEO
Building a personal brand in SEO doesn't require a massive following. Paul Andre de Vera, founder of Answer Engine Optimization and a 15-year enterprise SEO veteran from Workday, Stripe, and Anaplan, shares how he ranked a prospective employer #1 for a target term in 24 hours to ... Show More
1m 36s
Jun 25
What SEO factor have you noticed hitting more than before?
Content freshness now outranks new content production for AI visibility. Paul Andre de Vera, founder of Answer Engine Optimization and a 15-year enterprise SEO veteran behind growth at Workday, Stripe, and Anaplan, shares how he ranked a company number one for a target term withi ... Show More
1m 24s
May 2025
Simple Ways To Make Your Website Stand Out | Shaurya Jain's Personal Brand Blueprint
Shaurya is the Founder of HerculeanSEO.com, where he helps growth-focused coaches, consultants, and agency owners who struggle with low website visibility and inconsistent lead flow to outrank their competition and attract high-quality, organic traffic using advanced backlink and ... Show More
45m 19s
Jan 2025
How AI is Transforming Human Resources with John Kannapell, CYPHER Learning
<p>Discover the transformative power of artificial intelligence in HR as we explore how generative AI is reshaping the workplace. <br/><br/>The guest this time is John Kannapell, President, COO and Board Member at <a href='https://www.cypherlearning.com/'>CYPHER Learning</a>, a c ... Show More
23m 59s
Mar 2025
Becoming a Successful People Manager with Omar Halabieh
In this episode of Leadership Launchpad, guest Omar Halabieh, Director of Technology for Amazon Payment Services, shares insights from his leadership journey with over 20 years of experience in the tech industry. The discussion revolves around the challenges faced by new people m ... Show More
30m 19s