This week on Marketing O’Clock: Google Ads is testing Strong Match labels, with the top ad getting labeled “✓✓Strongest Match” and the 2nd highest ad a "✓ Strong Match." These new tests are stirring up some expert voices in the marketing world. Plus, Max Conversions for Standard Shopping is coming (again).
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Intro - 00:00
📰 Main NewsGreg was right! - 5:14
Google is testing "Strongest match" or "Strong match" label to certain Search ads. - 7:53
Meta Advertisers rejoice - a legit new feature is coming that will allow users to BOOK AN APPOINTMENT - 16:27
Some major new for the ecomm people of the world - 19:49
🛠️ Cool Tool - 20:44
🔥 Take of the Week - 21:58
⚡ Lightning Round ⚡
Paid - 23:54
Organic - 31:04
Social - 36:31
⚙️ Working hard, or Hardly Working - 40:44
🔎 ICYMI - 43:58
🧠 Must Read Marketing Article of the Week - 45:03