Aug 2025
MSNBC Dumps the Peacock Logo & Job Certs Don’t Actually Pay Off
Episode 651: Neal and Toby chat about MSNBC’s changing of their logo and their name, now MS NOW, part of Comcast’s spin-off of cable channels. And, Soho House, the members-only private club goes…private. Next, non-degree job certifications were very popular during the pandemic ye ... Show More
29m 43s
Aug 2025
The New Marketing Playbook: Identity Over Algorithm
Want our Vibe Marketing Playbook to resonate with your audience? Get it here: https://clickhubspot.com/wua Ep. 355 Is the era of "who publishes the most content wins" over? Kipp, Kieran, and Alex Lieberman, co-founder of Morning Brew, dive into why marketers need to shift from ch ... Show More
12m 27s
Mar 2025
A PMax Campaign is Worth 10,000 Negative Keywords. Google Ads Increases the Limit of Campaign-Level Negatives.
This week on Marketing O’Clock: From 100 to 10,000—PMax negatives just leveled up! Search Max beta is expanding, but questions remain about its effectiveness. Meanwhile, reports suggest that channel reporting for PMax may finally be rolling out, though Google has yet to confirm. ... Show More
59m 34s
Aug 2024
😎 “Ray-Gram” — Meta’s smart-glasses acquisition idea. Auntie Anne’s perfume. The Disruption Decline.
Our final pod before vacation, but look to this feed for 2 bonus episodes while we’re off. We return Monday, August 26 for our regular programming.Ray-Bans may get acquired by Zuck’s Meta… that’s how Zuck wins the hardware wars.Auntie Anne’s, Kahlua, & Dolce & Gabbana all launche ... Show More
24m 50s
TikTok gives up on its copycat, while asking creators to make ads on spec. Google gets ready to roll out the Topics API but will anyone use it? A big bug at LinkedIn may have ignored posts you'd scheduled.
And on the ad-free Premium Podcast, which you can get by tapping GO PREMIUM in the show notes… Andrew Foxwell on Meta’s new Engaged-view attribution, a ... Show More