logo
episode-header-image
Apr 15
48m 57s

Less Noise, More Life: The Science of Th...

PodcastOne
About this episode
Creators may think they have an idea where AI is heading, but now they’re faced with a critical decision: when do they  lean in and when to run in the opposite direction. With constant changes and new reports of “AI brain fry,” it’s hard to get an accurate picture: does AI help creators or harm them? Is there a world in which there is  a happy medium? This ... Show More
Up next
Apr 8
The Power of Independence: Why Brands Are Betting on Independent Creators
What do an ecommerce giant, an online therapy platform, and a shipping powerhouse all have in common?. They all have the same secret weapon when it comes to podcast performance, and they’re spilling it on the new Media Roundtable: Special Edition.This week, we’re going back to Po ... Show More
34m 21s
Apr 1
Without a Net: Hala Taha (Young & Profiting) and the Meiselas Brothers (MeidasTouch) Share the Real Costs and Rewards of Independence
Independent creators have to find a way to succeed, often without a network to support them and a safety net to fall back on.. In fact, 80% of the ORBIT top 15 performing podcasts are indies. But what does it take to win on their own… and is it worth it?Find out in an all-new Med ... Show More
47m 27s
Mar 25
Killer Mike on Independent Rap, Leadership, and Podcasting with Love
Killer Mike Didn’t Choose Independence by Accident. Here’s What Marketers Should Hear.On a new Media Roundtable: Special Edition, Dan Granger (CEO & Founder, Oxford Road) sits down with Grammy-winning rapper, independent artist, activist, and host of Conversate with Killer Mike, ... Show More
32m 10s
Recommended Episodes
Oct 2024
🍟 The Happy Meal: A Delicious McMystery | 1
The Happy Meal is the most successful meal in human history. With over 35 billion units sold, or about four for every person on Earth, McDonald’s iconic “Food and Fun in a Box” has also made the company a bigger toy distributor than Hasbro or Mattel (and maybe even Santa). But fe ... Show More
42m 11s
Oct 2024
The Best Idea Yet 🍟 The Happy Meal: A Delicious McMystery
Episode #1 of our new show… The Best Idea Yet. We’re serving it up here early for the Besties & Yetis.For future episodes of TBIY, subscribe/follow here: https://wondery.com/links/the-best-idea-yet/The Happy Meal is the most successful meal in human history. With over 35 billion ... Show More
44m 26s
Sep 2024
Wendy’s hits McDonald’s right in the McFlurry machine
Wendy’s is gunning for McDonald’s customers, and the red-headed competition’s latest target is the infamous McFlurry machine. So how is Wendy’s trying to poke McDonald’s and will it work out for them and Frosty sales? Plus: OpenAI is out $5B and password security may get a refres ... Show More
12m 59s
Jan 2022
Does Award-Winning Creative Actually Win?
For performance marketers, having the right creative is essential. That’s why conducting research and pretesting to better understand the consumer are more important than winning awards—and ultimately will be better for the bottom line. In this episode, we’re talking with Rob DeM ... Show More
21m 9s
May 2024
💦 “Treadmill Night Club” — Barry’s Bootcamp goes for $1B. Harry Potter’s new full-cast audiobooks. T-Mobile’s Ryan Reynolds surge to #1.
Audible is reproducing all Harry Potter books into audiobooks (again), but this time with a full ensemble voice cast (hollywood style) — Because the buckets of media have spilled into each other.Barry’s Bootcamp is trying to sell itself for at least $700M — Because nothing drives ... Show More
24m 52s
Jan 2024
493: Media Buying Is Like Dating with Phoenix Ha of Ad Beacon
Phoenix Ha says media buying is like dating because there’s so much noise. So, how can you create an ad that makes the audience feel like they’ve found the one? Get ready for a media buying crash course. Phoenix Ha is the CEO of Ad Beacon, a leading data company that helps founde ... Show More
44m 49s
Nov 2025
Panera Founder Ron Shaich
Restauranteur Ron Shaich reveals how he built the fast casual industry, scale a business, and spot the trends before they happen. Ron Shaich is an entrepreneur and investor. He was the founder and former CEO of Panera Bread and Au Bon Pain, generating 25% annualized returns a ... Show More
1h 43m
Nov 2024
The quirky history of the Happy Meal & more with TBIY
Jack and Nick from TBOY and their new podcast The Best Idea Yet join us to tell the unique history of the beloved McDonald’s Happy Meal, and how it somehow involves Guatemala. They also discuss other landmark business ideas and what they think could be the best idea yet. Join our ... Show More
22m 19s
Jul 2023
Do Sonic logos actually work?
Sonic logos are a brand's soundtrack, but do they actually work? Plus, SAG on strike, Celsius is in trouble, and more.  Join our host Mark Dent and guest, Brad Wolverton (Senior Director, Media at HubSpot) as they take you through our most interesting stories of the day. Follow u ... Show More
12m 6s
Feb 2025
👵🏻 “Betty White Bump” — The Best Super Bowl ad ever. Waffle House’s egg fee. Shein’s tariff trauma.
The #1 Super Bowl ad? Snickers in 2010… because Snickers acted like a Freudian therapist.Waffle House is charging a 50-cent-per-egg fee… but we tell ya who to blame for Egg-flation is.New tariffs just hit Shein and Temu… hand it can all be explained with Barbie dolls.Plus, the ne ... Show More
22m 47s