After 40 years advising technology founders on mergers and acquisitions, one thing is clear: old myths about selling a tech company refuse to die—and they cost founders millions.

In this video, a veteran tech M&A advisor breaks down five dangerous myths that still derail otherwise great exits. From the belief that "companies are bought, not sold," to the risks of amateur buyer outreach and flawed bid timelines, this discussion explains why preparation, process, and professional execution matter more than ever.

If you're a tech founder, CEO, or shareholder thinking about an exit, recapitalization, or strategic sale, this video explains how to avoid undervaluation, missed markets, and broken deal dynamics—and how to position your company for the best price, structure, and outcome.

Takeaways

Companies are sold, not magically bought—waiting rarely produces premium outcomes
"Soft" signals to buyers don't work; credible market engagement does
Serial buyer outreach weakens leverage—competitive tension drives valuation
Rigid bid timelines often backfire in today's regulatory environment
Amateur outreach burns bridges and reduces optionality
The best exits are driven by experienced deal professionals, not luck
Optimal outcomes require focus on price, structure, tax efficiency, liabilities, and post‑deal terms

Chapters

00:18 – Myth #1: Companies Are Bought, Not Sold

00:43 – Myth #2: Soft Overtures to Buyers Work

01:02 – Myth #3: The Serial Buyer Approach

01:22 – Myth #4: Beware of Bid Timelines

01:47 – Myth #5: Amateur Buyer

02:15 – What Actually Drives Optimal Exit Outcomes