Episode 594: Shelley Panton on The Panto...

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Shelley Panton is a potter, ceramicist, and owner of The Panton Store, a beloved lifestyle and home boutique in Toora, Gippsland. In this episode, she shares the down-to-earth story of building her business from scratch and making the bold move from inner-city Melbourne to regional Victoria.

You'll learn:

• How early collaborations (like the Melbourne Food and Wine Festival) helped put her store on the map with the right audience
• Why trusting your intuition combined with looking at the data is crucial for making big business decisions
• The reality of running a bricks-and-mortar retail business and why sometimes you need to see your space empty to know it's time to move on
• How she's built a thriving business in regional Australia and what that tree change has meant for her family and the business

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Connect with The Panton Store: 

• Instagram: @thepantonstore
• Online Store: The Panton Store
• Physical Store: 31 Stanley St, Toora VIC

Connect with My Daily Business:

• Instagram: @mydailybusiness_
• TikTok: @mydailybusiness
• Email: hello@mydailybusiness.com
• Website: mydailybusiness.com

Resources mentioned:

• AI Monthly Chat Group for Small Business Owners
• My Daily Business courses - mydailybusiness.com/courses

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