In this episode, Stephanie breaks down how nutrition business models have evolved over the last decade and why the offers that worked a few years ago don't always work in today's market.
She walks through the shift from 1:1 programs, to online courses, to digital products, and explains why the industry is now moving back toward higher-touch support through structured group programs, 1:1 and personalized guidance.
Rather than chasing trends, Stephanie shares what's actually driving client decisions in 2025 and 2026, including decision fatigue, trust, and the growing demand for clarity and momentum, not more information.
In this episode, you'll learn:
How nutrition offers have evolved from 1:1, to courses, to digital products and why the cycle is shifting again
Why information is no longer the main bottleneck for client results
What today's clients are really paying for
Why high-touch support doesn't have to mean burnout when it's structured intentionally
How to think about your next offer through the lens of outcomes, trust, and implementation
Links and resources mentioned:
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