E840: Most SEOs are building links the wrong way - and they don't even know it.
Alejandro Meyerhans, a link building expert, joins the podcast to share the harsh truth about link building, SEO myths, and what moves rankings in 2025.
We talk about why white hat vs black hat doesn't matter, how Google's trust system works, the future of backlinks, AI-generated slop content, and how to build authority that survives every algorithm update.
If you care about SEO, backlinks, or the future of search - this is one you can't skip.
What We Cover:
- Why 99% of link building advice is wrong
- The myth of "toxic" backlinks and disavow files
- How to build links that Google can't ignore
- Tiered linking, anchor text ratios, and trust graphs explained
- The death of traditional blogs - and what replaces backlinks
- How AI content is polluting search (and what to do instead)
- Building long-term SEO that actually compounds
⭐️ Get backlinks from Alejandro - Use code EDWARDBUILDS for 15% off your first order - https://getmelinks.com/
⭐️ Alejandro Meyerhans on LinkedIn - https://www.linkedin.com/in/alexmeyerhans/
💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/
00:00 Introduction and Guest Welcome
00:52 Discussing Link Building Ethics
02:01 Exploring SEO Tactics
05:36 Trust and Authority in SEO
11:33 Effective Link Building Strategies
15:59 The Role of Brand and Content in SEO
36:30 Low-Cost Link Building Methods
44:13 Exceptional Content Links
44:37 Concerns About AI in Content Creation
44:59 The Value of Human Experience in Content
46:08 Sharing and Promoting High-Quality Content
47:48 The Impact of AI on Writing Quality
51:47 AI's Limitations and the Importance of Human Input
53:34 More Link Building Strategies
56:55 The Risks of Overusing AI in SEO
01:09:58 Speed Round: Link Building Tactics
01:18:18 Final Thoughts and Farewell
The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/
#linkbuilding #backlinks #searchengineoptimization #digitalmarketing