logo
episode-header-image
Sep 15
45m 56s

Why I Closed My Membership and Launched ...

DEANNA WOLFE
About this episode
Feeling stuck in your body (and business) after baby? This week’s guest, Leanne Thomas, shares her powerful story of navigating postpartum depression, hip misalignment, and burnout—all while trying to build a business that truly helps moms feel strong again. A military spouse, fitness instructor, and OEA alum, Leanne transformed her struggling low-ticket fitness app into a thriving, high-touch postpartum coaching program—one that helped her out-earn her 2024 income in just one launch.

 

In this episode, Leanne opens up about the mindset shifts that changed everything, the power of niching down, and how she's helping postpartum moms rebuild strength and confidence at every stage—whether it’s 6 weeks or 6 years after birth. She also shares the hard truths about the support most women aren’t getting… and how she’s changing that through her business, Movement with Leanne.

 

Tune in to hear:
  • The physical and emotional realities of postpartum that no one talks about
  • Why niching her fitness program finally helped Leanne scale—and actually serve her clients better
  • How to support moms in every stage of postpartum (not just the newborn phase!)
  • Why traditional fitness apps are falling short, and what to do instead
  • Leanne’s experience moving from burnout to breakthrough inside OEA

 

Connect with Leanne:
Instagram: https://www.instagram.com/movementwithleanne/
 
Instagram: @dietitiandeanna and @online.entrepreneur.academy
 
Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
Up next
Sep 22
I Presented to a Room Full of Masters Students and Here Is What I Learned
Ever wondered what it really takes to land speaking opportunities at top universities and use your business to impact the next generation? In this episode I'm sharing behind-the-scenes opf my experience presenting to Master’s students at UC Berkeley. From how I landed the opportu ... Show More
14m 6s
Sep 8
From Courtrooms to Clean Living and Using Social Media to Quit Law
Ever wondered what it really takes to pivot from a high-pressure career into building your own online business? In this episode of Deets with Deanna, Deanna sits down with Whitney Di Bona — lawyer turned social media strategist, mom of two, and founder of The Branded Professional ... Show More
37m 53s
Sep 1
What I’d Do to Build a 7 Figure Business in One Year (If I Had to Start Over From Scratch)
Have you ever wondered what it really takes to build a 7-figure business—and do it fast? In this episode, I pull back the curtain on the exact strategies I’d use if I had to start all over again today. From choosing a profitable niche to launching offers quickly, building client ... Show More
16m 35s
Recommended Episodes
Aug 2022
MtoM #78 - Oncologist Multimillionaire
If you save enough, you really can save yourself to financial independence. This guest was not a big spender and still has a lot of her money in cash. She has now left her clinical work and is filling her time with many interesting activities. Your 50s are not too late to learn t ... Show More
18m 56s
Aug 2024
1160: [Attracting Profit] "Building a Million-Dollar Business in 12 Months While Raising Kids: A Step-by-Step Guide"
"Success doesn’t come from what you do occasionally, it comes from what you do consistently. To truly excel, you need to address the market’s needs, take bold actions, and invest in your personal growth while maintaining a balanced life." — Marie Forleo In this episode, I talk ab ... Show More
20m 27s
Nov 2022
Quitting Your Day Job & Living Out Your Dreams with Wellness Expert & Entrepreneur, Mona Vand
Mona Vand is a wellness expert and pharmacist turned entrepreneur who is passionate about making the world a healthier place. After six years of studying, and only a short few weeks of work as a pharmacist, Mona quickly realized that she was in the completely wrong career. While ... Show More
58m 59s
Sep 2022
5 Ways Goal Setting Can Help Increase Your Business Success
[[:encoded, "As a business owner, there are plans you need to make. When you started your business, there was a need to provide a specific solution. This solution may come as a product or a service that solves a problem your target audience face.\n\nBefore opening your door, phys ... Show More
1m 34s
Dec 2022
7 Practices for Self-care as an Entrepreneur
You may have heard many people preaching to entrepreneurs that they can only be successful if they work consistently. Often, many misread this advice and work to the point of exhaustion, sacrificing self-care, and personal time in the process.  The truth is that prioritizing hard ... Show More
9m 26s
Oct 2020
SDH 412: How to Take Action on Your Business Idea When You Feel Stuck and Don't Know Where to Start with Amanda Boleyn
Maybe you have the dream that you want to work for yourself and be your own boss but you don’t know what you want to do.Maybe you know what you want to do, what you’re passionate about but for some reason, you can’t seem to get yourself into action. You can’t seem to get motivate ... Show More
21m 18s
Jun 2025
314: How To Feel Good In Difficult Times Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Self-Employed
If you’ve ever caught yourself thinking, “I just want to feel better,” you’re not alone. When I ask my clients what they want to improve in their lives, no matter how they say it, whether they’re talking about stress, burnout, their business, their time, or their health, it almos ... Show More
5m 42s
Jan 2025
Ditch the Doubt & Start Building Today: How This Founder Left Her Safe Career Behind to Turn Her Dream Business Into a Reality - Hilary Hoffman, Founder of SotoMethod
Hilary Hoffman is the founder of SotoMethod, a fitness program that combines cardio and sculpting movements designed to maximize burn and efficiently deliver a full-body workout. Hilary started out her career in wall street and built a successful career for herself in finance. Ho ... Show More
56m 2s
Nov 2022
Habit #6 to Help You Build a Better Business
[[:encoded, "Today we are talking about habit #6 of the 6 habits to help you build an even better business, which is to Build Connections.\n\nRelationship building is at the forefront of business success. Networking in business is more than talking to people. It is an avenue to s ... Show More
1m 16s
Aug 5
Lessons I’ve Learned in My 20s and 30s: Pivoting Careers, Letting Go of Timelines, Personal Finance, & More
On today’s solo episode I am back to share the biggest lessons I have learned in my 20s and 30s — from navigating career pivots and releasing the pressure of rigid timelines to building meaningful relationships and finding confidence in personal finances. Whether you're in the th ... Show More
34m 10s