Sometimes marketing gold shows up when youâre not even planning to work. Jay Schwedelson and Daniel Murray pulled in a surprise guest â Danielâs far better half, Ari Murray â and ended up with a masterclass on landing page mistakes youâre probably making. From why mobile-first design isnât optional to the sneaky ways widgets can ruin conversions, Ari drops quick, practical fixes that will actually make you money. Plus, youâll hear some surprisingly competitive trivia about birthdays, cakes, and whoâs the real GOAT in the relationship.
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Best Moments:
(01:34) Why designing for mobile should be your first priority for any landing page
(02:46) The case for full screen popups instead of small mobile forms
(03:55) How a two step form can capture more data without killing conversions
(05:34) Why birthday and half birthday emails are worth adding to your marketing
(08:03) The widget mistake that silently kills your landing page performance
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Follow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murrayâs newsletter at gotomillions.co for sharp, actionable marketing insights.
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Check out our 100%Â FREE + VIRTUAL EVENTS! ->
Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!
Register here:Â www.GuruConference.com
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Check out Jayâs YOUTUBE Channel: https://www.youtube.com/@schwedelson
Check out Jayâs TIKTOK: https://www.tiktok.com/@schwedelson
Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/
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MASSIVE thank you to our Sponsor, Marigold!!
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Podcast & GURU listeners:Â 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).
Claim your offer now at jayschwedelson.com/emma