In this bonus episode of the Creative Confidence Podcast, storyteller and strategist Catherine Connors returns to answer top questions from our IDEO U community. We explore what it really means to lead with story—beyond frameworks and formats—and how storytelling can be used to build culture, scale ideas, and drive meaningful change.
Catherine shares her ta ... Show More
Jul 2024
5 essential questions to craft a winning strategy | Roger Martin (author, advisor, speaker)
Roger Martin is one of the world’s leading experts on strategy and the author of Playing to Win, one of the most beloved books on strategy. He’s written extensively for the Harvard Business Review; consulted for dozens of Fortune 500 companies, including P&G, Lego, and Ford; and ... Show More
1h 22m
Jan 2025
A Middle Manager’s Guide to Executing Strategy
Imagine this scenario: Your company’s executive team has just announced their new master plan for growing the business. Now it’s your job, as a mid-level manager, to put it into practice. So where do you start? In this episode, strategy consultant Andrea Belk Olson explains how t ... Show More
46m 35s
Sep 2024
To Set a Great Strategy, Start by Imagining the Future You Want
Some managers develop strategy by focusing on problems in the present, and that’s especially true during a crisis. But Mark Johnson, co-founder of the innovation consulting firm Innosight, argues that leaders should imagine the future and then work backward to build their organiz ... Show More
25m 59s
Jun 16
The Most Strategic Networking Strategy Ever?
In a high-tech world, old-school relationships still win. So take a cue from Hollywood: Film producer and financier Matthew Helderman, cofounder and CEO of BondIt Media Capital and Buffalo8, shares how his team turned the classic business lunch into a repeatable growth strategy - ... Show More
32m 27s
Aug 6
575: Ex McKinsey Expert on War Games, John Horn: How to Read Your Competitors (Strategy Skills classics)
John Horn, professor of economics at Washington University's Olin Business School and former McKinsey strategist, shares a disciplined framework for understanding competitive behavior by applying game theory and structured simulations. In this episode, he explains how companies c ... Show More
1 h