logo
episode-header-image
Nov 2024
26 m

Podcast: Sir Martin Sorrell shares top t...

Campaign Middle East
About this episode

Sir Martin discusses his perspectives on the development of the creative industry in the Middle East – and Saudi Arabia in particular, and what marketeers need to do to constantly stay ahead of the curve.

Up next
Nov 2024
Podcast: ‘Benefits of founder-led marketing on the bottom line of SME brands’
Kaavyanjali Prasad, an adtech and martech expert and the Search and Growth Manager at EmiratesNBD, discusses the growing importance of personal branding and founder-led marketing, especially for leaders of SME brands. 
23 m
Nov 2024
Podcast: Kris Fade on the Fade Fit brand, influencer marketing, product and promotion
Kris Fade shares the story of how Fade Fit started, the brand-building efforts around it, the impact of influencer marketing and user-generated content, the power of social media and integrated marketing, future expansion plans, and how the brand has become profitable. 
27 m
Recommended Episodes
Oct 2025
How Podcasting 100x’d in the Middle East | Lama Osman on the Rise of Audio in MENA
<p><strong>In this episode, you’ll learn:</strong><br />• Why podcasting is booming across the Middle East<br />• How conversational commerce and audio content intersect<br />• What brands can learn from the human side of storytelling<br />• How AI and automation are shaping the ... Show More
38m 11s
Aug 2023
A Deep Dive Into Influencer Marketing with Fadzi Nyama
<p>Welcome back to The Girls in Marketing Podcast! </p> <p><br></p> <p>Today&#39;s guest is an expert in Influencer Marketing and Social Media. Fadzi Nyama has become an industry leader in the influencer space with a huge passion for educating brands and content creators about ho ... Show More
44m 5s
Jun 2024
Local Insights with Al Futtaim: Maximising Growth: AI-Driven Enterprises
Forbes Middle East’s Local Insights podcast in partnership with GBM explores AI- driven enterprises with Al Futtaim. To discuss the significant impact of AI on businesses across the Middle East are Himanshu Shrivastava, CTO of Al-Futtaim Group; Ossama El Samadoni, General Manager ... Show More
30m 46s
May 2024
Social Media Marketing The Right Way
<p>Today&#39;s episode is a 4Ds session I had in the VaynerMedia office, I answer a bunch of very important questions for business owners and entrepreneurs such as how to deliver value to your people, the impact of AI on agencies and how should brands approach selling. I also sha ... Show More
59m 35s
Nov 2020
#126 - A Nonexistant Influencer Pulling in Over $10m and The Big Opportunities With Hyperlocal Franchises
Shaan Puri (@ShaanVP) and Sam Parr (@TheSamParr) discuss: - How do you make podcast ads better? - Shaan and Sam discuss the election and the myths around it. - Ideas around improving live consumption of events. - Sam shares his excitement around Replika (https://replika.ai/) and ... Show More
50m 46s
Apr 2024
57 Minutes of Business Tactics & Lessons l Podcast With Friends Ep. 15
<p>On today&#39;s episode of Podcast With Friends, I sit down with Vinay Menda, Devon Lévesque, Chris Olexa, and Justin Smith. The conversation delved into the realities of entrepreneurship, the importance of attention as an asset, and the emotional impact of business failures. ... Show More
57m 15s