E732: I break down one of the biggest SEO failures in internet history - how đ (formerly Twitter) lost billions of clicks by mishandling its URL migration and on-page SEO.
I also show how Threads and Bluesky are making similar mistakes, and the ridiculously simple fixes that could bring them billions of free monthly clicks.
We cover:
- The shocking impact of Twitterâs switch to đ on Google search traffic
- Why Threads is accidentally doing SEO better (but still failing)
- How basic SEO elements like page titles, meta descriptions, and H1s are being ignored
- Simple AI-powered fixes that could change everything overnight
- A breakdown of what should be done - from alt text to advanced keyword optimization
Whether youâre into digital marketing, SEO, or just want to understand how big tech continues to fumble easy wins - this oneâs for you.
đ Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/
00:00 Introduction to SEO Issues with X, Threads, and Bluesky
01:18 The SEO Catastrophe: Twitter to X Migration
03:30 SEO Basics: Page Titles, Meta Descriptions, and H1 Tags
12:00 Advanced SEO Strategies Using AI
15:42 Wrapping
The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/
#searchengineoptimization #seotips #seohacks #digitalmarketing