In this episode, my guest is Glenn Mercer, one of the most respected automotive researchers in the business. Glenn’s ability to break down complex industry trends into practical, real-world insights is second to none.
We talk about the surprising connection between SUVs, pickup trucks, and traffic congestion—something most people don’t even think about, but it’s quietly affecting your daily drive. Glenn also shares why the “chicken tariff,” a decades-old trade policy, is still shaping what we see on our roads today.
We dig into whether EV sales are really hitting a wall, why affordability might not be the crisis everyone says it is, and whether Chinese vehicles will ever find their way to U.S. dealerships.
What you’ll learn in this episode:
There’s a lot to unpack here, but this conversation is about giving you a real, no-fluff look at where the auto industry might actually be heading. If you’re in the business—or just fascinated by how all these moving parts connect—you’ll want to stick around for this one.
Connect with David Spisak to Achieve Exponential Growth:
Like this show? Please leave us a rating and review where you're listening right now!