logo
episode-header-image
Jun 26
10m 53s

My 5-Step Content System for Authority a...

Michelle Thames
About this episode

Ready to create content that positions you as the go-to authority, attracts dream clients, and brings in daily sales—even if you’re not a millionaire (yet)? In this powerful episode of the Booked & Visible series, Michelle Thames breaks down her signature 5-step content system for women entrepreneurs and coaches who want to build a magnetic brand and grow their income with ease.

Michelle shares the real strategies, frameworks, and examples that help her—and her clients—stand out online, nurture community, and make consistent sales. No more random posting or guessing what works: this episode is your roadmap for planning, batching, and executing content that gets you noticed and paid.

In this episode, you’ll learn:

  • Why having a repeatable content system is the secret to sustainable business growth

  • The 5 content pillars every entrepreneur needs for authority and sales

  • How to batch, rotate, and schedule your posts for maximum impact

  • Ways to use storytelling and social proof to build trust and credibility

  • The art of adding clear calls to action without feeling pushy

  • Real results and “receipts” from Michelle and her clients who use this system

  • How to infuse millionaire mindset and strategy—even if you’re still on the way

Let’s Connect & Get Your Freebie!

Stay inspired and get daily visibility tips—follow Michelle everywhere:

Get your FREE $200-a-day Story Strategy guide HERE! Want my proven story strategy that’s helping women earn $200/day from their audience? DM “STORY” to me on Instagram (@michellelthames) and I’ll send you my favorite visibility and sales framework—free for listeners!content system for entrepreneurs, how to get daily sales, authority content strategy, women entrepreneur content plan, social proof in content, batching content, magnetic brand, millionaire mindset for business, Michelle Thames, Booked & Visible podcast

Up next
Yesterday
From Classroom to CEO: How Educators Can Build a Profitable Personal Brand with Deidra Fogarty
In this inspiring episode of Social Media Decoded, host Michelle Thames sits down with Deidra Fogarty, business coach, marketing strategist, and founder of Black Girls Teach. Deidra shares how educators can turn their classroom expertise into thriving coaching and consulting busi ... Show More
22m 54s
Aug 6
Why I’m Pivoting My Business in Real Time (And What I’m Building Now)
In this real and raw episode, Michelle Thames shares her behind-the-scenes journey of pivoting her marketing agency while actively building a personal brand media company in real time.She dives into why she walked away from the traditional done-for-you agency model, how she's evo ... Show More
6m 59s
Aug 5
How to Pack Out Your Next Event: Real Strategies, Speaker Secrets & My No-Fluff Playbook for 2025
Ever wondered what it really takes to sell out a women’s business event? In this no-fluff episode of Social Media Decoded, Michelle Thames takes you behind the curtain of Elevate & Empower LIVE 2025—sharing her proven strategies for curating the right room, building buzz, and del ... Show More
11m 11s
Recommended Episodes
Jul 2024
3 NEW Instagram Algorithms | What You NEED To Know To Get Views - 793
In today’s episode, I cover the 3 key updates in the new Instagram algorithm and what you need to know to effectively boost your views. With recent changes impacting how content is promoted, it's crucial to understand these adjustments to optimize your strategy for growth. I brea ... Show More
40m 29s
Jul 2024
Girls That Startup: How to Grow Your Social Media Accounts in 2024
Welcome back to Girls That Startup, a weekly series where we spill the tea on how to create a seven-figure side hustle - because no one saves their way to wealth. You’re joined by Sim, a seven-figure business owner, and Maia, an entrepreneur in the making.This week, Sim and Maia ... Show More
26m 56s
Sep 2024
How To ACTUALLY Start Affiliate Marketing in 2024 - 799
In today’s episode, Guest expert Carolina Millan walks you through the essential steps to start affiliate marketing in 2024. She covers how to become an affiliate marketer, offers a comprehensive guide to getting started, and discusses strategies for high ticket affiliate marketi ... Show More
48m 39s
Feb 2025
EP 103: The 2025 Instagram Growth Playbook: What’s Working (and What’s Not!)
Episode 103: The 2025 Instagram Growth Playbook: What’s Working (and What’s Not!)Struggling to grow on Instagram? You’re not alone!If you’ve been posting consistently but still hearing crickets, it’s time to ditch the outdated strategies and focus on what actually works in 2025.I ... Show More
9m 31s
Mar 2024
Edu: [LIVE] Startup Storytelling Pt 2 - The Perfect Pitch
It’s finally happened. We held our first LIVE session. And who else better to guest star than previous special guest of the podcast Nir Zavaro. Nir is currently in Australia promoting his book “F*ck The Slides!” and together with Yaniv Bernstein shared more nuggets of information ... Show More
1h 2m
Sep 2024
7 Simple ChatGPT Questions To Redefine Your Brand Message - 802
Discover how to use the power of AI and ChatGPT to redefine and clarify your personal brand with seven key questions. Chalene Johnson shares actionable tips to help you stand out in a competitive market by authentically communicating what makes you unique. Whether you’re an entre ... Show More
16m 59s
Dec 2022
Digital Marketing - Blog writing for Beginners
Blog posts remain to be one of the most popular and effective forms of content, which is why many companies include blogging in their digital marketing efforts to spread brand awareness and generate leads. In addition, writing blog posts is an excellent way to share your passion, ... Show More
25m 23s
Apr 2025
Instagram Stories Strategy for 2025
Struggling to get consistent engagement from your Instagram Stories? Unsure how Stories fit into your broader content strategy as we head into 2025? To discover how to plan and execute an Instagram Stories strategy designed to grow your audience, deepen connections, and drive mea ... Show More
42m 47s
Jun 30
Episode 776: How to Audit Your Business (and Life) Like a Digital CEO: A Step-by-Step Guide to Audit and Align Your Year
Is your business on autopilot? It's time for a mid-year check-up! We’re at the halfway mark of your fiscal year, and it’s the perfect, non-negotiable time to pause, reflect, and recalibrate. Today’s show is an urgent wake-up call and a real-time protocol designed to pull you back ... Show More
15m 30s
Jun 2024
Ep 22: The Top Mistakes You're Making as a Content Creator with Katelyn Rhoades
In today's episode, I'm joined by Katelyn Rhoades (@socialmarketingqueen) to explore the crucial social media mistakes you don't realize you're making. Katelyn, an experienced social media marketer with her own thriving podcast, "Call Her Creator," and a substantial following, br ... Show More
48m 44s