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Mar 2024
1h 2m

Edu: [LIVE] Startup Storytelling Pt 2 - ...

Yaniv Bernstein, Chris Saad
About this episode

It’s finally happened.

We held our first LIVE session.

And who else better to guest star than previous special guest of the podcast Nir Zavaro.

Nir is currently in Australia promoting his book “F*ck The Slides!” and together with Yaniv Bernstein shared more nuggets of information.

Together the duo discussed:

  • The Power of the Hook: Learn how to craft a succinct 70-word hook followed by a compelling 2-3 minute pitch that grabs attention from the start.

  • Slide Decks Done Right: Explore different types of slide decks, from the pre-meeting "toilet deck" to in-person support slides, but remember, storytelling reigns supreme over slides.

  • Pitching Framework: Discover a structured approach to pitching, including a captivating hook, emotionally charged paragraphs, and controlled repetition for maximum impact.

  • Emotion Drives Investment: Understand how evoking emotion in your audience, coupled with a fear of missing out, can sway investors in your favor.

  • Practical Tips and Exercises: Get hands-on advice, including crafting attention-grabbing stories and recording pitches for continuous improvement.

Don’t miss this episode if you’re wanting to learn more about storytelling, wanting to level up your pitch deck or currently fundraising!

The Pact 

  • Honour The Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:

  • Follow, rate, and review us in your listening app

  • Subscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early-access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe 

  • Secure your official TSP merchandise at https://shop.tsp.show/      

  • Follow us on YouTube

  • Give us a public shout-out on LinkedIn or anywhere you have a social media following 

Key links

Learn more about Chris and Yaniv

Credits

Lovingly handcrafted for the global startup community by:

Editor: Justin McArthur

Associate Producer: Aidan Cousins

Intro Voice: Jeremiah Owyang 

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