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Jun 2025
13m 54s

UNSELFISH CONTENT™ : the framework to ge...

Alyssa Chan-Evangelista
About this episode

welcome to DAY 1 of your It Girl Content Rebrand!!! the first assignment: deep diving into SELFISH vs. UNSELFISH CONTENT. if you’re making vlogs, GRWMs, or “come with me” style content and wondering why it’s not growing your brand or building a real community, this one’s for you. you’ll learn the difference between selfish vs. unselfish content, and how to instantly elevate your lifestyle videos so they actually make people feel something.

✨ THE NOTES: 

we’ve lost the plot with lifestyle content — it’s cute, but not always meaningful.

  • selfish content = narrating your life without a story or point.
  • unselfish content = still about you, but for your audience.
  • a framework to help you turn a selfish vlog into a cohesive, engaging, and unselfish vlog
  • the content angles
    • entertaining – funny, chaotic, engaging
    • educational – tips, takeaways, what you’ve learned
    • inspirational – shift a mindset or share a powerful moment

📌MENTIONED IN THIS EPISODE: 

NOW LIVE: The Unselfish Content™ Guide — visual examples + deeper breakdowns + actionable frameworks: OPT IN 

unselfish vlog example: @InspiredMediaCo

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