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Apr 2025
35m 26s

Brand Building Guide: Identifying Your W...

Siffat Haider
About this episode

On today’s solo episode I am diving into the foundational elements of building a brand that lasts—starting with your WHY. I share why “wanting to work for yourself” isn’t enough, the reality of being your own boss, and what it really means to create something with purpose. From creating a strong product (not just strong marketing) to building a team rooted in trust, respect, and genuine connection, this episode is your guide to aligning your business with your values. I also get real about founder stuff: burnout, boundaries, and making sure you’re actually enjoying the life you’re working so hard to create. Enjoy!



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