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Apr 2025
57m 36s

Entertain or die: how to build an entert...

The brand-building podcast by Stef Hamerlinck
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Nov 2025
[Exclusive screening] Buckle Up Briefing #9: The future of branding keynote.
Before I take the stage at the Tectonic conference tomorrow, I wanted to share this with you first: a sneak peek of my new keynote on the future of branding. It’s a look at how I see brands evolving in the age of generative AI, and the two very different futures we might be headi ... Show More
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May 2025
Is the Sloppening upon us? The rise of Gen-AI and what it means for brands.
Recently, I got caught in a bit of a storm. People on YouTube got angry about the use of AI footage in my recent documentary on brand mascots. “AI slop! I’m not watching this stuff!” It got me wondering (some great comments in that LinkedIn thread) about what the future for brand ... Show More
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Mar 2025
Brand evolution vs revolution
Hey everyone! Super happy to kick off a new season with more brand-building legends and insights.In this conversation, I chat with Damian Borchok, Managing Director of Koto for the Asia Pacific region. A conversation sparked by a great article on Koto ‘s newsletter, We discussed ... Show More
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