This isn’t a pep talk - it’s a recalibration. In this episode, I’m calling out the three things keeping brilliant women underpaid and overlooked: soft branding, surface-level messaging, and marketing like a mid-tier coach.
If you’re done undercharging, attracting “I need to think about it” clients, and waiting to be picked - you’re in the right place.
I’m breaking down exactly how to shift into luxury brand energy, create content that sells status not just services, and position yourself as the only choice in your niche. No more blending in. It’s time to become the brand people feel in their bodies - the one they’re lucky to work with.
Ready for your high-ticket hot girl era? Let’s go.
Here are the highlights:
Addressing Branding and Positioning Issues (2:43)
Shift from Selling Services to Selling Status (4:10)
Marketing Differences Between Coaches and Luxury Brands (5:23)
Introduction to the High Ticket Hot Girl Era Event (7:10)
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