logo
episode-header-image
Apr 10
17m 27s

How to Structure Blog Posts That Rank on...

Darcy Sullivan, Marketing Strategist & SEO Expert // Propel Marketing & Design
About this episode

Ready to transform your blog posts from forgettable to remarkable? The structure of your content matters just as much as what you're saying—perhaps even more.

In this value-packed episode, we dive deep into the anatomy of truly effective blog posts. I break down the five essential structural elements that separate high-performing content from everything else cluttering the internet. From crafting headlines that demand clicks to conclusions that drive action, each component plays a crucial role in your content's success.

Webpage Episode: https://propelyourcompany.com/anatomy-blog-post/ 

Send in your questions. ❤ We'd love to hear from you!

⚡ Free Workshop + Bonus ⚡

How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads

Rank at the top of Google and get free website traffic.

Join me in the workshop and find out how!

https://propelyourcompany.com/learn

Let's Stay Connected:


Up next
Jul 7
Stop sending your ad traffic to your homepage—it's costing you patients (and how landing pages can fix it) | Ep. 121
Stop throwing money away on ads that lead nowhere! In this episode, we tackle a common question that could be costing your clinic thousands in wasted marketing dollars: What's the difference between website pages and landing pages, and when should you use each?Episode webpage and ... Show More
8m 13s
Jul 3
#1 SEO Website SEO Tip for Clinics with Multiple Locations [Propel Playback]
Are you ready to take your clinic's SEO to the next level? In this episode, we share our #1 SEO website secret for boosting your online presence and attracting more patients to each of your clinic's multiple locations.How? It's all about optimizing your website's location pages.Y ... Show More
10m 24s
Jun 30
Website Refresh vs. Redesign: What Your Clinic Really Needs | Ep. 120
Ready to supercharge your clinic’s website? Discover whether a complete website overhaul or targeted facelift is the key to more patient bookings. You'll uncover:The tell-tale signals that point to “redesign” versus “refresh”How fast-acting content and SEO tweaks can lift traffic ... Show More
13m 23s
Recommended Episodes
Aug 2023
482 - Building a Business: Why Content Marketing Leaves Social Media in the Dust
Kyle Handy has created the #1 agent-owned real estate blog, and in this episode, he talks about his success in producing content and blogging and why they surpass posting to social media as a business-growth strategy. He’s sharing specific SEO advice, the best platforms for distr ... Show More
43m 40s
Dec 2024
Backlinks From Generic Websites Increase Rankings
E523: What do you do when you’re a hyper-niche company in need of backlinks from relevant websites? First, you exhaust your hyper-niche sites. But that happens fast. So then - you get generic sites! This video explains how to structure niche link building articles on generic webs ... Show More
7m 48s
Mar 2022
How to Get Started with SEO, with Gert Mellak
Today we’re going to be talking about a topic that I’ve been sleeping on for eight years in my business. I’m embarrassed to say I don’t think we’ve ever devoted a full episode to SEO.  ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online ... Show More
59m 5s
Nov 2024
Smashed by Google’s Helpful Content Update (HCU) - What to Do
E503: Google’s Helpful Content Update (HCU) has been annihilating content-based sites, affiliate sites, and more. Here’s how to identify what this looks like and how to move on if you have been hit by this hugely negative tag. Mentioned in the video ↓ What Causes the Google Helpf ... Show More
21m 55s
Aug 2024
Mastering Content with EEAT: SEO in 2024
With Google’s recent algorithm updates and the growing impact of AI-generated content, how can marketers ensure their content stands out? In this episode of the Digital Marketing Podcast, we dive into what Expertise, Experience, Authoritativeness, and Trustworthiness mean in the ... Show More
24m 25s
Jun 17
How to Rank #1 in ChatGPT Results (AI SEO Strategy)
Ep. 336 Is your organic traffic vanishing into the AI ether? Kipp, Kieran, and Aja Frost (Sr. Director of Global Growth at HubSpot), dive into the huge disruption AI-powered search is having on SEO, and exactly how brands should respond if they want to stay visible in a world dom ... Show More
48m 10s
Jan 2025
Ep 260: Get More SEO Traffic in ONE HOUR with This Strategy (w/ Faith Hanan)
As online business owners, we all want to attract more traffic and generate leads without spending endless hours creating content or running ads. That’s why, I’m sitting down with SEO expert Faith Hanan to explore practical, no-fluff strategies that work—especially for those of u ... Show More
30m 58s
Jun 7
Crushing SEO as a Small Business with AI & Content Marketing - David Kelly
E703: How Hawaiian South Shore, a 30-year-old local surf shop in Honolulu, has built an SEO strategy that helps them rank at the top of Google for hundreds of valuable purchase-intent keywords. David Kelly, the founder of Hawaiian South Shore, joins the show and shares how his te ... Show More
1h 7m
Jun 8
The Great SEO Decoupling: Why Clicks Are Dropping (And How to Adapt)
E704: Clicks are going down while impressions rise. Google’s AI Overviews are changing how users interact with search results. I explain what’s happening with “The Great SEO Decoupling,” why many websites are seeing less traffic even when they rank well, and how you can adjust yo ... Show More
12m 43s
Listen to millions of songs and podcasts on Anghami