In this episode of Below the Fold, we welcome back Lara Geadah, founder of Cameo PR, for another deep dive into why PR is an absolute must for businesses, entrepreneurs, and personal brands. After her first episode on six things you didn’t know about PR, Lara returns to break down the top reasons everyone should be doing PR—and no, it’s not just about gettin ... Show More
May 2025
Influencers Vs. Advocates - Building Brand Advocacy
In this episode of the Digital Marketing Podcast, hosts Ciaran Rogers, Louise Crossley, and Daniel Rowles dive headfirst into a topic that's reshaping the way brands grow online: creating brand advocates vs. hiring influencers. 💬 How do advocates impact GEO and SEO? 🤝 What make ... Show More
36m 35s
Jan 2025
How to Choose a PR Agency
<p>Public relations in fashion has transformed drastically from securing magazine features to managing 360-degree brand storytelling. PR agencies now navigate everything from influencer partnerships to event management, social media strategies, and beyond. However, choosing the r ... Show More
23m 21s
Jan 2024
#641: Podcasting Secrets & Strategies For Dominating The Charts with Hala Taha, Founder Of YAP Media
How LinkedIn can elevate your podcast and your business with Hala Taha. If you're listening to the Online Marketing Made Easy show, I'm guessing you're a fan of podcasts, right? If you've ever thought about starting a podcast or wanted to leverage LinkedIn to grow your podcast an ... Show More
41m 58s
Oct 2
723. Break Into Gift Guides Using AI: Game-Changing PR Strategies for Product-Based Businesses with Gloria Chou
Ready to double down in Q4 without living on Instagram? This episode is your playbook for next-level visibility. PR powerhouse Gloria Chou is back to share the surprising shifts editors are making right now, why gift guides are your fastest path to credible traffic, and how AI-dr ... Show More
39m 32s
Oct 2024
Interview: Shannon and Priyanka of Volv
<p><i>"Find your community. If you're building in clean tech or, you know, agritech, it doesn't matter. Like news or whatever, find where your people are. Find that community. Talk to them. Peers are so important, it doesn't matter. Even if they're competitors to you. You know, p ... Show More
1h 3m
Jul 2024
BDTP. PR Strategies for Founders with Sneha Saigal
Today we have another episode of Better Done Than Perfect. Listen in as we talk to Sneha Saigal, co-founder of Geeks & Experts. You'll learn why it’s best to DIY your PR strategy in the early stages, why you should be thoughtful about your pitches, how PR experts tap into a found ... Show More
30m 8s