logo
episode-header-image
Nov 2024
17m 56s

What Is Digital PR?

Ciaran Rogers, Daniel Rowles and Louise Crossley
About this episode
tail spinning
Up next
Jun 2022
Learn Local SEO
Nearly every business could benefit from better local SEO, but it can be difficult to know where to start. Most businesses don't even have a Google Business Profile or Bing Places account, let alone taking advantage of the features they offer. In this episode, Ciaran walks us thr ... Show More
22m 14s
May 2022
Analytics Masterclass Part 2: Outcomes, Empathy Action & Profit
In Part II of our Analytics and Data Masterclass, shares his tips for working effectively with your analytics and analysts. Learn how to ask outcome questions rather than questions about marketing activity. These questions will  ensure your focus on the company's most important m ... Show More
17m 20s
Nov 2021
Email Attraction
How well do your day to day emails work for you? How well do you think they work for those that receive them?! Do they bore or thrill? Do you always get back what you need? Face facts, a lot of those emails you rattled off in a hurry today were pretty awful and they probably had ... Show More
31m 37s
Recommended Episodes
Oct 2024
The Best SEOs Are Not SEOs
<p>E476: Something nobody tells you about SEO. The best SEOs are not SEOs.</p> <p>They're public relations people.</p> <p>The problem is these people have no understanding of backlinks, keyword clouds, semantic relevance scores, domain authority, and technical digital marketing.< ... Show More
14m 6s
Jun 2024
Integrating SEO and Marketing, Building a Digital Community and Working for Yourself with Areej AbuAli, Founder of Women in Tech SEO
tail spinning
40m 59s
Oct 2025
Perfecting Digital Marketing Effectiveness with Kevin Goodwin
Most digital marketers treat brand building like performance marketing. They run two-day tests, allocate 0.2% of budget, or recycle performance creative for reach campaigns. It fails every time.This week, Elena, Angela, and Rob are joined by Kevin Goodwin, SVP of Strategy and Gro ... Show More
30m 10s
Aug 2025
6 Marketing Insights from Fashion to B2B Brands with Kevin Branscum, Senior Director of Brand Marketing at Typeform | Ep. 342
What do Michael Kors, Blue Nile, and Typeform have in common? More than you’d think. Daniel’s OUT, Tamara’s IN. She’s joined by Kevin Branscum, a brand leader who’s worked across fashion, luxury, and B2B SaaS. Together, they explore why the best brands aren’t built on features or ... Show More
36m 1s
Apr 2023
The Danger of Digital Marketing Dependence
As a marketer, what is the danger of relying too heavily on digital advertising? Angela Voss, Rob DeMars, and Elena Hengel tackle this question in the first-ever episode of The Marketing Architects. Too many businesses are facing the consequences of an overreliance on digital adv ... Show More
21m 37s
May 2025
Influencer Marketing - the Marketer
On the DMI podcast, we're devoting the next 2 episodes to going deep into influencer marketing. First from the marketer's viewpoint and then from the creator's.In this first episode host ⁠Will Francis⁠ chats with ⁠Sarah Adam⁠, Head of Partnerships and Influencer Marketing at ⁠Wix ... Show More
53m 52s
Oct 2025
What It Means to Be Audience-First in Marketing with Rachel Waldstein, VP of Global Strategic Consulting at Wunderkind | Ep. 353
Think you know your customer? You might be wrong. And that’s costing you. Daniel sits down with Rachel Waldstein, VP of Global Strategic Consulting at Wunderkind, to explore how today’s top brands balance personalization and privacy. Money isn’t the only currency around here…it’s ... Show More
26m 29s
Sep 2025
SEO Is Dead: The #1 Skill You Need in 2025
Want Kipp's Loop Marketing Prompt Library (over 100 prompts)? Get it for free: https://clickhubspot.com/elm Episode 74: Is SEO really dead—and if so, what’s the number one marketing skill you need to stay ahead in 2025? Matt Wolfe (https://x.com/mreflow) and Kipp Bodnar (https:// ... Show More
46 m
May 2025
How Chatbase Added $103K MRR with Just 36 Keywords - SEO Is NOT Dead
<p>E690: A lot of people say SEO doesn't work anymore. This episode shows otherwise.</p> <p>Chatbase grew their monthly recurring revenue by $103,000 - and SEO was a huge part of it. They didn't rank for thousands of keywords. They just focused on a few that mattered, backed by a ... Show More
15m 7s
Feb 2025
How We're Pivoting Our Marketing: Behind the Scenes
<p>In this behind-the-scenes episode, Social Media Examiner's CEO Michael Stelzner and marketer Dan Sanchez reveal how they're pivoting their marketing strategy in response to 2025's challenges. With social algorithms deprioritizing promotional content, email deliverability issue ... Show More
50m 52s
Listen to millions of songs and podcasts on Anghami