We talk a lot about the future of automotive—EVs, AI, digital retailing—but what if I told you that the biggest game-changer for our industry isn’t just about the tech? It’s about people.
Today, I’m sitting down with Elgie Bright, Chair of the Automotive Department at Northwood University, to talk about something that doesn’t get nearly enough attention: the next generation of automotive leaders and what dealers need to do right now to thrive in a rapidly changing world.
We dive into:
Elgie and I break down real, tangible insights that dealers, GMs, and industry leaders need to hear—including how Northwood’s Auto Show and High School Talent Program are changing the game.
Oh, and if you’ve ever had a bad trade-in experience, you’ll love the real talk on why dealerships still make customers jump through hoops—and what needs to change ASAP.
If you’re in retail automotive—or just fascinated by the future of the industry—you can’t afford to miss this one. Hit play and dive in!
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