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Feb 2025
1h 19m

Mental Toughness Training // Lift Yourse...

Wes Schaeffer
About this episode

#GoalSetting #PersonalDevelopment #SelfImprovement

Author, physicist, YouTube legend, and former professional boxer Ed Latimore returns to discuss his journey as a professional boxer, author, and social media influencer. He shares insights on the importance of mentorship, the impact of family on personal development, and the nuances of marketing and communication.

We get into the significance of storytelling in marketing, the challenges and strategies of content creation on platforms like YouTube, and the value of authenticity in building an online presence.

Ed emphasizes the need for aspiring creators to start producing content, learn from their experiences, and adapt their strategies for success.

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00:00 Welcoming Ed Latimore Back

04:53 The Importance of Two-Parent Households

07:50 Conspiracy Theories and Family Dynamics

11:07 Sales and Marketing: Understanding Human Nature

13:58 The Art of Communication in Marketing

16:48 The Role of Propaganda in Society

20:02 Sales vs. Marketing: Two Sides of the Same Coin

23:10 The Value of Sales Skills

26:01 The Misunderstanding of Sales and Marketing

28:58 The Evolution of Ed Latimore's Online Presence

31:54 YouTube as a Platform for Growth

39:44 The Journey of Learning and Growth

42:05 Understanding YouTube's Algorithm

48:42 The Importance of Content Length and Engagement

52:27 Creating Quality Content and Consistency

57:01 The Value of Starting and Iterating

01:01:25 Coaching and Personal Transformation

01:05:14 The Role of Experience in Content Creation

01:16:00 The Dual Nature of Skills and Habits

01:17:29 The Importance of Collaboration and Mentorship

01:19:20 Investing in Personal Growth and Training

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#TheBJJandBIZPodcast #12WeeksToPeak #SalesTraining #GoalSetting #PersonalDevelopment #GrowthMindset

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