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Jan 2025
9m 48s

Ways to Appear on the First Page of Goog...

Edward Sturm
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Today
The "More Content" Lie That's Destroying Your SEO (Shopify Example)
E955: For years, SEO advice has repeated the same idea: publish more content, rank for more keywords, get more traffic. That model is breaking. I sit down with Harpreet Singh to explain what's happening right now in search - including why large sites with thousands of "best" list ... Show More
24m 34s
Yesterday
Unconfirmed Google Update Wiping Out Top of Funnel Sites (Here's What's Surviving)
E954: We may be in the middle of another Google algorithm update - and for some sites, the impact has been severe. From February 5th to February 7th, one of my top-of-funnel sites lost 50% of its organic traffic. Then, just a few days later, traffic rebounded completely. At the s ... Show More
10m 54s
Feb 12
Your SEO Titles Are Lying to Visitors (Here's How to Fix It)
E953: I break down a very common mistake I see when people use my SEO page title formula - and why it quietly hurts conversions. You can write a great page title. You can include your keyword. You can add the benefit. And still lose the conversion. The problem isn't the title. It ... Show More
7m 59s
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