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Dec 2024

50m 30s

Best of 2024 (Season 5) with Jacob Cass ...

JUST BRANDING - BY JACOB CASS & MATT DAVIES

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S07.EP04 - Designers Don’t Build Brands with Kevin Finn

In this episode of JUST Branding, Jacob Cass and Matt Davies sit down with Kevin Finn, founder of TheSumOf and author of Brand Principles, to unpack a provocative idea that challenges a core assumption in the branding industry. Kevin argues that designers and agencies don’t build ... Show More

S07.EP03 - B2B Branding: The Unsexy Truth with Martin Zarian

B2B rebrands do not fail because of the logo. They fail because the organisation was never aligned, the board never believed in it, and the rollout was treated like a campaign instead of infrastructure. In this episode with Martin Zarian of Factory39, we unpack the uncomfortable ... Show More

S07.EP02 - PR Isn’t Promotion. It’s How Brand Strategy Becomes Real with Nikkia Adolphe

We’re joined by Nikkia Adolphe, Chief Innovation Officer at BrandSavor, to unpack the role PR plays in turning brand strategy into something people actually see, trust, and believe. With over 15 years leading communications and PR strategy for global brands like Amazon, Meta, and ... Show More

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