logo
episode-header-image
Dec 2024
1h 7m

S05.EP20 - Bridging Strategy and Design ...

JUST BRANDING - BY JACOB CASS & MATT DAVIES
About this episode

We’re joined by Richie Meldrum, a renowned brand strategist, consultant, and educator with a unique ability to bridge strategy and design.

Richie shares his journey from copywriting to leading transformative branding projects, revealing how aligning strategy with design creates impactful, cohesive brands.

Richie also offers invaluable advice for designers and strategists striving to collaborate effectively.

Up next
Jul 10
S06.EP12 - Creator Branding 101: How to Build a Creator Brand, Community & Business That Lasts with Jay Clouse
In this episode, we’re joined by Jay Clouse, one of the most trusted voices in the creator economy and founder of Creator Science, a platform helping creators become professional entrepreneurs. Jay has built a standout brand around clarity, consistency, and community—without chas ... Show More
56m 41s
Jun 26
S06.EP11 - Inside DixonBaxi: Building Brands That Matter with Simon Dixon
In this episode, we go inside the mind of Simon Dixon, co-founder of the global brand and design consultancy DixonBaxi. » Learn more at https://justcreative.com/podcast Known for shaping bold, human brands for some of the world’s most iconic companies, Simon shares how his team b ... Show More
44m 32s
Jun 10
S06.EP10 - Problem Framing: Rewire How You Think, Create, and Lead with Rory Sutherland
In this episode of JUST Branding, we’re joined by the brilliant and delightfully unconventional Rory Sutherland, Vice Chairman of Ogilvy UK, TED speaker, and author of Alchemy: The Surprising Power of Ideas That Don’t Make Sense. Rory takes us deep into the world of problem frami ... Show More
1h 12m
Recommended Episodes
Dec 2024
Making the Most of Creative Branding with Walmart Maker's Studio
Chief Creative Officer Ian Grody from Giant Spoon, an innovative agency known for transforming brand experiences, delves into the world of creative branding strategies. Discover how Giant Spoon disrupts traditional marketing approaches and collaborates with top brands like GE, HB ... Show More
14m 19s
Apr 2024
102 Running a Small Design Agency with Kristy Campbell (Pink Pony Creative)
Get ready to explore the vibrant world of design entrepreneurship with Kristy Campbell, the innovative force behind Pink Pony Creative. In this episode of The Profitable Graphic Designer Podcast, we uncover Kristy's journey from a solo designer to leading a successful design ... Show More
51m 59s
Oct 2024
#88 Design Leadership in Evolving Landscapes: Bridging Creativity and Business Strategy with Ryan Rumsey
In this episode of the Future of UX podcast, we welcome Ryan Rumsey, founder of Second Wave Dive, to explore the evolving role of design in today's dynamic business environments. Ryan shares his unique insights on design leadership, the importance of understanding business models ... Show More
1h 2m
Apr 2024
482 Designing Brand Identity by Rob Meyerson
Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding 6th Edition by Alina Wheeler and Rob Meyerson ABOUT THE BOOK: Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process. It’s harder than ever to ... Show More
1h 22m
Dec 2024
Creative Branding for Big Brands Like GE
Chief Creative Officer Ian Grody from Giant Spoon, an innovative and culture-driven agency, delves into the world of creative branding for big brands like GE. Discover how Giant Spoon's unique approach to blending creative, media, and strategy has led to transformative work for r ... Show More
20m 40s
Jun 2024
117. Branding brilliance and crafting iconic identities at Koto, with G Torto
What gives a brand its spark? That little bit of magic that no one else has? Is it even possible for a brand to be unique anymore? As the world becomes ever more connected, the art of branding has never been more critical or more challenging. This week, we are talking about brand ... Show More
1h 4m
Oct 2024
125. Staying Ahead: Creativity, reinvention, and timeless design, with Luigi Carnovale
In this engaging episode, Luigi Carnovale, creative director at Design LSC, joins us to discuss how to stay ahead in the design industry, adapt as we grow older, and maintain the passion and energy that drive creativity. With three decades of experience and a portfolio that spans ... Show More
1h 12m
Sep 2024
106\\ Proven Strategies to Elevate Your Brand, Streamline Operations, and Grow Your Design Business With Jacqueline Green
Are you an interior designer struggling to build a profitable, sustainable business? Do you feel overwhelmed by the marketing and business side of your creative practice? In this episode, Jacqueline Green, founder of Behind the Design, shares her proven strategies to help designe ... Show More
32m 34s
Feb 2024
93 Mastering Content Creation and Logo Design with Will Paterson
Join me in this exciting episode of The Profitable Graphic Designer Podcast, where I had the pleasure of hosting the incredibly talented Will Paterson. Will is a true master in the world of graphic design, specializing in Logo Design, Hand Lettering, and Brand Identity. As the ow ... Show More
45m 50s
Mar 2024
100 Strategies to Grow Your Design Business with Chris Do
It's a milestone worth celebrating! The Profitable Graphic Designer Podcast is proud to announce its 100th episode! Over the past 100 episodes, we've had the privilege of hosting some of the sharpest minds in the creative industry. Our guests have shared their experiences ... Show More
1h 5m